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Edmonton company releases a world first NFT project

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Edmonton based; Score G Productions, launched a first of its kind in the world NFT (non-fungible token) project on April 17th. It’s called, Creative Hustler Key. Creative Hustler Key gives buyers through a one-time payment, a lifetime all-access passkey to the Score G Productions.  This includes access to a full community of content producers, executive producers, exclusive 3-D NFT artwork, exclusive videos, and even monthly members only access to online workshops featuring creative content producers from around the world. The Creative Hustler Key NFT even offers chances to win access to live in-production sets, access to their studios during editing and post-production, and chances to win tickets and trips to future red-carpet movie premier events. There’s more in the works too. Basically, buyers will get access to Score G Productions’ impressive Rolodex and industry knowledge.

There are only 999 pass keys for sale, once gone, it will never be expanded, with the promise of no copycat versions of this Creative Hustler Key to ever be started by their team.

Adam and Machete during inmate #1: The Rise of Danny Trejo

We asked Score G Productions founder, father of three, married to his high school sweetheart, Edmonton based Adam Scorgie why he’d take on such a huge undertaking when they are already successful in the film production industry? Scorgie replied, “We get calls, emails and social media posts asking us to help people all the time. People approach us at public events, asking for mentorship, internships, contact access, script readings, it is all kind of overwhelming.” Continuing, “I wish I had people I could have called when I was starting out. I knew what I wanted to do, but I knew no one and knew nothing.” Explaining, “This is our pay it forward move. I want to help as many people as possible, in any way I can.”

A huge personal belief for Scorgie is explained, “I like to do things in and as a team; this will be a world’s first team like this. Extremely unique.”

The now, world-wide known and highly respect filmmaker with an extensive library of finished and in-production projects never planned on being a film producer, he in fact, never went to film school. He did however, go to acting school in New York and had credits in voice, as dancer, movie and soap opera acting credits. Things were looking up and moving along nicely.

But then his father, Buddy, got sick, very quickly. At 23, he dropped his dreams of Hollywood fame and fortune, moving back to Kelowna where he was born and raised to take over his dad’s business, Cheetah’s Show Lounge & Bar. Kelowna’s only stripper bar. “I went from 23 to 35 in like six months!” the forced adult entertainment entrepreneur said.

His father passed away after a short health battle.

Then things got “really tough”. A lawsuit was filed against his father’s estate, he had a new partner in the business. While he tried to keep the clothes on his own back and his business afloat; Adam noticed a lot of his patrons, high school friends, same age as himself with cash pouring out of their pockets and stacked high on their tables in the VIP section. They all had 70+ thousand-dollar trucks, 50k Harleys, houses and more. He asked them, what the hell they were all doing to become so rich, so fast? They all said, “We are in the Union, you should join us.”

This was in the height of the multi-billion-dollar BC Bud days. The “Union” was code for underground pot grower for organized crime rings being done at arm’s length. While Adam admits, he did come close to joining the “Union”, he ended up selling his share in the stripper club and put every last cent he had, plus some extra money borrowed from his stepdad into making a full-length documentary movie with his new partner, Vancouver director Brett Harvey. The film was called, The Union: The Business Behind Getting High and it quickly gained a cult following around the world.

And the rest is history! If only it was that easy. Scorgie laughs while reminiscing, “People said I was nuts. I have heard that a lot over the years, especially for just living in Edmonton and not Hollywood.”

He fully expects people to say this again about this unique NFT rollout. Being young and ahead of the curve is nothing new for Adam and his team. Scorgie expands, “We didn’t have any money for PR marketing firms or to pay agents to promote us. So, we did it all on Facebook and other social media platforms.” Continuing, “We had 1.2 million followers on Facebook alone. “Today every production has huge teams of social media specialists, with very expensive detailed marketing plans for social media promotions long before any production even gets close to post-production.”

Scorgie remembers one meeting with Hollywood executives when they were shopping a world-wide release of the final cut of the Union.  One said, “Oh isn’t that cute, you have a Facebook page.” Then they saw the Union page had over a million followers for the indie production. Adding, “That got their attention. No one is laughing at us anymore.” Finishing, “And years from now, no one will be over this new NFT project.”

Shane Fennessey

One of Scorgie’s closest friends and partner in Score G Productions, Shane Fennessey, explains more about the Creative Hustler Key project, “There is nothing in the world like what we just launched by offering a real, hands-on community of successful high-quality, award-winning professionals from the film production industry.” Adding,  “NFT’s are known for exclusive digital images and video, yes with us you still get exclusive 3-D images that took months to produce and exclusive videos with the purchase of these keys.”  Continuing, “What is truly different and very exciting is that this is a utility driven NFT project, a place where professionals will collaborate. It has long-term value too. We are young. As long as we are a business, these keys never expire” Adding, “There are no annual renewal fees, you own the Keys, you can sell them for the going price any time in the future, you can even add them to your estate, they are yours.”

Expanding on the added values of the only 999 keys available, Fennessey says, “We know how to apply for grants, we know where the grants are, we know how to fund-raise for the next project.” Continuing,  “We know all the tax credits and other forms of  how to finance projects. We are going to share all of this and even more knowledge that we have about this industry.”

In closing Fennessey said, “We love the idea of opening doors for new young Creative Hustlers.” Asked if it will it sell out, “Most likely and very quickly we expect, with no outside advertising or media coverage 10% of the 999 keys sold in just the first 2-hours of the Sunday release.”

Details for how to get involved can be found here; https://creativehustlerkey.com/

Score G Production’s main catalogue;

Alberta

Enbridge CEO says ‘there’s a good reason’ for Alberta to champion new oil pipeline

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Enbridge CEO Greg Ebel. The company’s extensive pipeline network transports about 30 per cent of the oil produced in North America and nearly 20 per cent of the natural gas consumed in the United States. Photo courtesy Enbridge

From the Canadian Energy Centre

By Deborah Jaremko

B.C. tanker ban an example of federal rules that have to change

The CEO of North America’s largest pipeline operator says Alberta’s move to champion a new oil pipeline to B.C.’s north coast makes sense.

“There’s a good reason the Alberta government has become proponent of a pipeline to the north coast of B.C.,” Enbridge CEO Greg Ebel told the Empire Club of Canada in Toronto the day after Alberta’s announcement.

“The previous [federal] government’s tanker ban effectively makes that export pipeline illegal. No company would build a pipeline to nowhere.”

It’s a big lost opportunity. With short shipping times to Asia, where oil demand is growing, ports on B.C.’s north coast offer a strong business case for Canadian exports. But only if tankers are allowed.

A new pipeline could generate economic benefits across Canada and, under Alberta’s plan, drive economic reconciliation with Indigenous communities.

Ebel said the tanker ban is an example of how policies have to change to allow Canada to maximize its economic potential.

Repealing the legislation is at the top of the list of needed changes Ebel and 94 other energy CEOs sent in a letter to Prime Minister Mark Carney in mid-September.

The federal government’s commitment to the tanker ban under former Prime Minister Justin Trudeau was a key factor in the cancellation of Enbridge’s Northern Gateway pipeline.

That project was originally targeted to go into service around 2016, with capacity to ship 525,000 barrels per day of Canadian oil to Asia.

“We have tried to build nation-building pipelines, and we have the scars to prove it. Five hundred million scars, to be quite honest,” Ebel said, referencing investment the company and its shareholders made advancing the project.

“Those are pensioners and retail investors and employees that took on that risk, and it was difficult,” he said.

For an industry proponent to step up to lead a new Canadian oil export pipeline, it would likely require “overwhelming government support and regulatory overhaul,” BMO Capital Markets said earlier this year.

Energy companies want to build in Canada, Ebel said.

“The energy sector is ready to invest, ready to partner, partner with Indigenous nations and deliver for the country,” he said.

“None of us is calling for weaker environmental oversight. Instead, we are urging government to adopt smarter, clearer, faster processes so that we can attract investment, take risks and build for tomorrow.”

This is the time for Canadians “to remind ourselves we should be the best at this,” Ebel said.

“We should lead the way and show the world how it’s done: wisely, responsibly, efficiently and effectively.”

With input from a technical advisory group that includes pipeline leaders and Indigenous relations experts, Alberta will undertake pre-feasibility work to identify the pipeline’s potential route and size, estimate costs, and begin early Indigenous engagement and partnership efforts.

The province aims to submit an application to the Federal Major Projects Office by spring 2026.

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Alberta

The Technical Pitfalls and Political Perils of “Decarbonized” Oil

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By Ron Wallace

The term “decarbonized oil” is popping up more and more in discussions of Canada’s energy politics. The concept refers to capturing and storing carbon dioxide (CO₂) generated during oil production and processing, thereby reducing greenhouse gas emissions, in order to support the continued strength of Canada’s oil and natural sector, the nation’s number-one export earner and crucial to the economies of Alberta and Saskatchewan. Projects like the Weyburn Carbon Capture, Utilization and Sequestration Project in Saskatchewan have demonstrated the idea’s technical feasibility by sequestering 1.7 million tonnes of CO₂ annually while producing incremental oil.

The key question now is whether this type of process can be dramatically scaled up – by anywhere from six to over 20 times – to facilitate what Alberta Premier Danielle Smith has termed a “grand bargain”: using carbon capture and storage (CCS) to gain a greenlight from the federal government for a new oil export line to the West Coast, enabling Alberta to continue growing oil production and generating jobs while advancing Ottawa’s climate goals. Prime Minister Mark Carney may be prone to hedging and ambiguity, but he has now made it clear that any such pipeline will indeed be contingent on Alberta proving it can “decarbonize” its oil
production.

The Pathways Alliance, a group of six producers representing 95% of Canada’s oil sands production, has designed a $16.5 billion CCS network to capture and store CO₂ from up to 20 facilities, aiming for 11 million tonnes per year in Phase 1 and a breathtaking 40 million tonnes in Phase 2. Pathways is intended to help build consensus in favour of a new oil export pipeline that could enable up to 25% growth in Alberta’s oil production – generating possibly $20 billion per year in export revenues.

While credible critics, including the Institute for Energy Economics and Financial Analysis (IEEFA) and energy economist Jennifer Considine, highlight the high costs, uncertain revenues and poor returns from several other attempts at large-scale CCS, Alberta’s UCP government appears to view it as the way out of its current impasse with Ottawa. It believes the profits generated from exports of Alberta’s decarbonized oil could themselves help finance the CCS facilities required for the “grand bargain” to be sealed.

Smith has been keeping up the political pressure, recently announcing that Alberta will fund and lead the effort to submit a formal pipeline application to the Carney government’s new Major Projects Office. Major obstacles remain, but none is more serious than Carney maintaining predecessor Justin Trudeau’s suite of anti-energy policies, particularly the draft oil and natural gas emissions cap, as part of his government’s intention to meet net-zero targets by 2050 (although Carney has recently indicated some flexibility in this view). Smith argues that this is effectively an “unconstitutional” production cap that threatens Alberta’s economic future, vowing to challenge it legally if Carney doesn’t shelve it.

Smith’s government at the same time is pursuing a more conciliatory tactic, offering to help advance federal climate objectives through CCS in order to speed up pipeline approvals under Carney’s Bill C-5. In this track, there is a question as to whether Alberta may be walking into an economic and technological trap that it will regret.

That is because the “grand bargain” would create two different classes of oil in Canada, operating under different sets of regulations and resulting in different cost structures. Western Canada’s crude oil producers would shoulder costly and technically challenging decarbonization requirements – plus the threat of federal veto over any new oil projects that weren’t similarly “decarbonized”. Canadian-produced oil would enter international export markets at a significant if not ruinous competitive disadvantage, risking not only profitability but market share. Eastern Canada’s oil refiners, meanwhile, would remain free to import fully “carbonized”
oil at the lowest prices they could get from countries with significantly looser environmental standards.

The Alberta oil sands currently generate 58% of Canada’s total oil output. Data from December 2023 shows Alberta producing a record 4.53 million barrels per day as major oil export pipelines including Trans Mountain, Keystone and the Enbridge Mainline operated at near capacity. The same year, Eastern Canada imported on average about 490,000 barrels per day by pipeline and sea from the United States (72.4%), Nigeria (12.9%) and Saudi Arabia (10.7%). Since 1988, imports by marine terminals along the St. Lawrence River have exceeded $228 billion, while imports by New Brunswick’s Irving Oil Ltd. refinery totalled $136 billion from 1988 to 2020.

The economic viability of large-scale CCS projects remains completely unproven; indeed, attempts to date in other jurisdictions have performed poorly. Attempting to “decarbonize” Alberta’s oil, then, makes little economic sense; it appears to be based more on the Carney government’s ideological objectives set to achieve global climate objectives.

The question thus becomes why Alberta is agreeing to a policy that could trap its taxpayers in a hugely expensive and unfair system that could imperil consideration of any new pipelines for Canadian oil exports, especially when private capital already largely remains on the sidelines.

Not only Albertans but Canadians generally need to carefully reconsider any “grand bargain” that hinges on “decarbonization” of western Canadian oil, because doing so threatens the economic viability of Alberta oil production and associated export pipelines – without meaningfully reducing global CO 2 emissions. And if industry proves unable to raise the vast capital required to construct the CCS projects, while lacking the cash flow to cover the steep ongoing costs needed to operate them, then where is the money to come from? At a time when Canada’s fiscal trajectory is so worrisome, the shortfall had better not be made up through public subsidies.

Even worse than the yawning fiscal risks, such an approach risks splitting the country into two economic zones: a West burdened by costly decarbonization requirements making Alberta’s oil some of the world’s least profitable to produce, and an East benefiting as before from cheaper imported oil. This is hardly conducive to national unity. It is time for Alberta to reconsider the “grand bargain”.

The original, full-length version of this article was recently published in C2C Journal.

Ron Wallace is a former Member of the National Energy Board.

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