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7 USEFUL TIKTOK MARKETING TACTICS

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Only within a couple of years, TikTok has become one of the most widely used and popular social media platforms, especially amongst Gen-Z. It has become the go-to app for entertainment and also increasing exponentially for brands. If you are a creator on a hunt for useful marketing tactics, this article is for you. So read this article to know 7 useful TikTok marketing tactics to increase your engagement rate on TikTok, other than simply to buy TikTok followers

  1. FOLLOW TRENDS WITH A TWIST

TikTok is all about the dynamic nature of trends, giving its users a lot of room to experiment with. If you want to market yourself well and increase engagement rate on TikTok, you have to be quick to catch up with trends in all domains. From using trending hashtags to trying trending challenges to inserting trendy music; you have to be quick with all of these and have fun with it at the same time. Because the one trend that has remained consistent about TikTok is that it’s all about having fun and being cool. Adding a twist to trends with a personal touch may help you start a new trend and also attract more audiences, owing to your creativity. 

  1. PROVIDE SOME AUTHENTIC VALUE

Nothing can market you quicker than your own content. This implies that you have to provide some value to people to grab their attention. You have to create content that is either entertaining or inspirational. Whatever niche you pick, master your art to stand out and increase engagement rate on TikTok. Make sure that the content you post must be authentic and real because if you simply post copied content, you will be caught and you will simply be redirecting your audience to the creator’s account. This also means that you can create your own challenges and hashtags for a faster and more prominent response from your audience. 

  1. KEEP CONTENT SHORT BUT INTERESTING

TikTok makes no exception when it comes to the 3-seconds rule! According to this, the first three-second of your video can decide whether your audience is here to stay or they’ll simply scroll on to the next creator. If you want to increase your engagement rate on TikTok and market yourself, you have to ensure that the initial part of your videos is captivating enough to make people stay. People are also quick to get bored and lose interest. Hence, keeping your videos short and precise can help in maintaining the fun factor. In case of your inspirational videos or storytelling, you can keep it short by being intriguing and dropping cliffhangers so people have a reason to stay tuned to your space. 

  1. COLLABORATIONS

If you want to market yourself well on TikTok, your account doesn’t necessarily have to be the only space where you can gain fame. Here comes the role of collaborations. Collaborating with other brands, and influencers can display you on their account, redirecting people to you. If you have a history of collaborations, other brands are more likely to check you out. Further, you don’t necessarily need to “collaborate” with other influencers in a monetary sense. However, creating duels, taking up challenges together, doing an account takeover and such ideas can help you grow potentially through the other person’s audience. So, come out of your shell and reach out to creators of your interest. 

  1. STITCH

TikTok has a lot of up-and-coming features each new day and stitch is another one of its blessings! This new feature allows one to use other video clips in their videos, giving due credits. Make sure that you have given permissions in your privacy that everyone can use your content for stitch. This way, if someone resonates with your content and uses it in their videos; it can make their followers be interested in you and explore your profile.  You can also include other people in your Stitched videos to expand your reach by attracting their fans. 

  1. STAY ACTIVELY ENGAGING AND CONSISTENT

One of the foremost marketing tips on TikTok, or any platform is to remain active and consistent. Remember that TikTok is for fun and you have to keep having fun, without letting yourself down. It takes time for some people to increase engagement rate on TikTok but saying inconsistent will only make the process longer. Staying engaging can further make people feel a connection for you and improve the quality of your followers. If people start engaging with your videos, there is a higher probability of your efforts being recognized. So, reply to comments, DMs, go live and be friendly with everyone. 

  1. TRACK YOUR ANALYTICS

You do things on TikTok that may be working for your TikTok marketing, and others that may not be your cup of tea. The only way to find out is by actively tracking your analytics, and making comparative decisions. You can upgrade to TikTok pro, pick your industry, and look at the overview, followers, and content section to get a clear picture. 

CONCLUSION

TikTok is different from other channels and platforms, and it may be said that it requires more effort to market yourself and sell your name on TikTok. However, as long as you continue to have fun and stay consistent, you’ll get there. Stay tuned for more tips to master the art of various aspects of social media.

 

Todayville Content Team works with a wide variety of clients to develop compelling content solutions. Our experienced team develops strategic campaigns that use video and storytelling, digital advertising and social media to help our clients position and distinguish themselves in the market.

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Blue Jays Keep The Hot Stove Burning After Massive December Moves

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The Toronto Blue Jays are certainly keeping things interesting this winter. While the calendar might say late December, the front office shows no signs of slowing down. They have already made waves across MLB with some massive acquisitions earlier in the month.

Rather than packing it in for the holidays, the management team is seemingly working overtime. Their goal is to build a roster that can truly compete for a championship in 2026.

Although there are no more signing announcements for the end of the year, the silence is likely temporary. Reports indicate that the team is actively pursuing several more roster improvements before the new year begins.

A Rotation Built To Dominate

The team made their intentions clear in early December. They successfully signed Dylan Cease to a massive seven-year, $210 million contract. This deal, which became official around December 8, instantly transforms the Toronto rotation into one of the strongest in MLB.

Moreover, they did not stop with just one big arm. The front office added significant depth by bringing in KBO MVP Cody Ponce on a three-year deal worth $30 million. This gives the team a level of stability that was missing in previous seasons.

With such dramatic changes to the roster, fans might be looking for a clear overview of licensed Ontario sportsbooks to understand how these moves have impacted the team’s championship odds. It is certainly a different looking team than the one that ended the last season.

Targets for the Bullpen and Lineup

It seems that the focus has now shifted from the starting rotation to other needs. Agents around the league note that the Jays remain “everywhere” in trade talks. The priority is now on finding high-leverage arms and position players to round out the squad.

The front office is reportedly looking at several specific targets:

  • Robert Suarez is a primary target to help lock down the late innings.
  • Luke Weaver is being considered to add veteran versatility to the staff.
  • Depth pieces for the lineup are being sought to support the core hitters.
  • Internal extensions remain a key part of the winter strategy.

Due to the heavy spending on Cease and Ponce, these next moves will likely be strategic. The team is looking for the right fit to complement their new stars.

The Future of the Infield and Management

Conversations are actively continuing with free agent Bo Bichette. Bringing him back is a major topic of discussion among the fanbase, even if no deal is imminent yet. Furthermore, the team has been linked to prospect Kyle Tucker, suggesting they are keeping an eye on the future as well as the present.

Manager John Schneider has also expressed optimism regarding his own contract extension. However, he made it clear that building the team comes first. Therefore, while the heavy lifting might seem done, the work continues behind the scenes.

To be sure, the MLB offseason is long. But the Toronto Blue Jays have started fast, and they seem determined to finish strong.

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BCU Financial: A Trusted Credit Union for the Ukrainian Community in Canada

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We wanted to know what to do if you came to Canada for temporary or permanent residence. Many Ukrainians have arrived in the country, and many don’t know where to begin their financial journey. People often turn to traditional banks, where they encounter problems due to a lack of language skills and basic understanding of Canadian financial processes. We found an alternative – a credit union in Toronto. Today, we’ll look at one of the most well-known and learn more about what they have to offer Ukrainians.

What is a Credit Union in Toronto

These organisations differ from the typical bank for Ukrainians. They offer more flexible conditions, convenient online management, and a personalised approach.

However, these organisations are just as safe and reliable as banks. Let’s look at reliability using the example of the well-known BCU Financial:

  • With over 70 years on the market. This credit union in Toronto has a dedicated client base with decades of experience.
  • Extensive experience. Indeed, over more than 7 decades, its specialists have become experts in financial matters.
  • Branches available. You can visit the office for face-to-face interaction.
  • Active in the social life of the Ukrainian community. Buduchnist Credit Union provides financial support to schools, churches, and communication centres for Ukrainian newcomers.

As you can see, such companies have stability and experience. Now let’s look at how they differ from banks in financial matters.

Ukrainian Credit Union Toronto: Differences from a Traditional Bank

Firstly, such organizations welcome a personalized approach to Ukrainians. They are more flexible when it comes to obtaining a loan. Newcomers in Canada are working on receiving a good credit history. Banks always request one when reviewing a loan application.

Secondly, you can receive advice in your native language. Most Canadian banks don’t have multilingual consultants and respond only to inquiries in English or French. If, for example, you need help with a scholarship card, you’ll have to call a translator.

Third, you’ll get more flexible and understated banking for Ukrainians. It includes the ability to submit an app online. It provides such services as ordering credit cards, applying for a loan, or opening an account.

Conclusions

Credit unions are much easier for Ukrainians to work with. They speak your language, can provide advice on finances and their specific needs in Canada, and offer flexible terms. They also provide full-fledged online banking, so familiar to Ukrainians. You also become part of the community because, as a credit union member, you are, to a certain extent, its co-owner.

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