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Bruce Dowbiggin

The Housing Debacle: How Trudeau Turned Off Millenials

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The numbers are out, and it’s unanimous. If you’re a young couple with kids, still want to buy a detached home in a location that has steady, well-paying jobs then Alberta remains the last refuge for Canada’s stressed-out middle class Millennials (those not in tent cities calling for the eradication of Israel).

But the widow is closing rapidly. Others have noticed. In 2023-2024 over 200,000 others took heed and made the province their new home. (No word if they were told about snow on Victoria Day by their realtor.) No surprise that most of them are flooding in from Ontario and B.C. where $750 K buys you an unheated shed behind your parents’ home.

According to Zoocasa $750 K. is the average price for a home in booming Calgary. Not a giveaway, but compared to Canadian Real Estate Association’s April benchmark price for a single-family home in the Greater Vancouver Area ($2.8 million) or the Greater Toronto Area ($1.3 million) it’s a positive steal. Edmonton’s average price clicks in at $493 K (you’d have to put up with Oilers fans) while $417,500 gets you a roof in Red Deer, located between the two metropoli.

As we say, get ‘em while they’re hot. Between numbered holding companies and offshore mystery shoppers, the Alberta market is poised for further generous bumps— particularly if the prime minister’s hopes of quashing Alberta’s energy industry don’t reach fruition before his demise in the next federal election.

Investors are on the prowl. Take Grand Prairie. Please. Rim shot. The city in the province’s northwest (average single-family home price of $379,262) is heating up as an investment. Says Zoocasa. “Despite its lower price, the city saw a 10% year-over-year price increase, highlighting its potential as a good investment opportunity.”

You get the picture. Grand Prairie. Medicine Hat. Lethbridge. Cochrane. For bargain investors you can buy a view in the Maritimes or a percolating economy in Saskatoon. But you can’t combine the two as well as Alberta does.

This runaway housing spiral is a bonus for current owners and a burden for young people. But it’s the worst for the Liberal federal government that likes to throw money at problems but never makes it stick— particularly in the housing market. (Justin Trudeau and his urban planners are now reaping the results of their brainwave to prioritize shoebox condo construction over single-housing units). The most recent boondoggle has finance minister Chrystia Freeland shovelling bucks to provinces for new housing— particularly in the green-conscious or lower-income demos.

The focus-group-approved Housing Accelerator Fund, a $4B initiative, will be topped up with an additional $400 million “to encourage municipalities to incentivize building by making transformative changes, such as removing prohibitive zoning barriers”. Also no natural gas stoves or three-car garages.

It all sounds wonderful at the photo ops but like Trudeau’s unfulfilled promise to plant two billion new trees, the idea of this government building 1.2 million new homes is risible. If they can get past zoning hurdles, financing restrictions and finding enough trades people it means building a preposterous home an hour for the foreseeable future.

Then there is the bind created by the jump in interest rates after Trudeau promised they’d stay low forever. Mortgage payment as a percentage of income for the median home price fell to 58.9 per cent in the first quarter of 2024. But that came after the bank’s affordability monitor stood at its worst levels since the 1980s to the end of 2023. Loose credit from Trudeau’s Bank of Canada supports this unreasonable cost level.

(That also doesn’t address Canadian rental properties. Between 2011 and 2016, the market lost 322,600 private rental units with monthly rents below $750. Investors are content to sit on empty properties, gentrify them into “condos” and flip them when the market improves.)

Numbers, numbers, numbers. It’s true. But the housing bind is a unique political problem for the Liberals, too— and will be for the Conservatives when they make it into office. Earlier generations of Boomers and Gen Xers have had their housing crises. Boomers were hit by the collapse of Ontario’s real estate market combined with 18 percent interest rates from the late 1980s to mid 1990s.

Gen X was sideswiped by the 2008 Investment collapse that wiped out savings. The reaction they received from their elders, who’d experienced the 1930s Depression and WW II, was ”suck it up, buttercup”. Take that whine and shove it.

However coddled these cohorts had been, they’d also experienced tough love from authority figures. While it wasn’t “bare feet and barrel staves” there was always a check on expectations. When Paul Martin and Ralph Klein, among others, put on the hair shirt in the mid 1990s to cure the excesses of Pierre Trudeau’s spending it was a sobering period of self-examination for Boomers and Gen Xers alike.

But Millenials are the generation of the 17th-place ribbon for meritorious attendance. Indulged and rewarded beyond their accomplishments they have come to personify DEI entitlement. No one is cut from the team. Everyone gets favour. Tick the boxes, and the world shall be yours.

The tent cities are the worst manifestations of this cohort. But, their feet having rarely touched ground, the expectations the rest of the Millenials place on government to award them homes and great jobs is not leavened by history’s example. They are clearly not amused by Happy Ways unless they get a guaranteed payout for being so perfect. Abacus polling shows the Conservatives at 32 percent among 18-29 year olds, surpassing Trudeau’s formerly strongest base, now at 28 percent. If those numbers don’t scare the Liberals, nothing will.

Trudeau has lived in government housing the past decade, so this is all news to him and his trust fund. But the headline on Election Night just might be Revenge of the Millenials. Not that it will take us back to the days of affordable housing.

Bruce Dowbiggin @dowbboy is the publisher of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. Now for pre-order, new from the team of Evan & Bruce Dowbiggin— Deal With It: The Trades That Stunned The NHL & Changed Hockey. From Espo to Boston in 1967 to Gretz in L.A. in 1988 to Patrick Roy leaving Montreal in 1995, the stories behind the story. Launching in paperback and Kindle on #Amazon this week. Destined to be a hockey best seller. https://www.amazon.ca/Deal-Trades-Stunned-Changed-Hockey-ebook/dp/B0D236NB35/

BRUCE DOWBIGGIN Award-winning Author and Broadcaster Bruce Dowbiggin's career is unmatched in Canada for its diversity and breadth of experience . He is currently the editor and publisher of Not The Public Broadcaster website and is also a contributor to SiriusXM Canada Talks. His new book Cap In Hand was released in the fall of 2018. Bruce's career has included successful stints in television, radio and print. A two-time winner of the Gemini Award as Canada's top television sports broadcaster for his work with CBC-TV, Mr. Dowbiggin is also the best-selling author of "Money Players" (finalist for the 2004 National Business Book Award) and two new books-- Ice Storm: The Rise and Fall of the Greatest Vancouver Canucks Team Ever for Greystone Press and Grant Fuhr: Portrait of a Champion for Random House. His ground-breaking investigations into the life and times of Alan Eagleson led to his selection as the winner of the Gemini for Canada's top sportscaster in 1993 and again in 1996. This work earned him the reputation as one of Canada's top investigative journalists in any field. He was a featured columnist for the Calgary Herald (1998-2009) and the Globe & Mail (2009-2013) where his incisive style and wit on sports media and business won him many readers.

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Bruce Dowbiggin

The Game That Let Canadians Forgive The Liberals — Again

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With the Americans winning the first game 3-1, a sense of panic crept over Canada as it headed to Game 2 in Boston. Losing a political battle with Trump was bad enough, but losing hockey bragging rights heading into a federal election was catastrophic for the Family Compact.

“It’s also more political than the (1972) Summit Series was, because Canada’s existence wasn’t on the line then, and it may be now. You’re damn right Canadians should boo the (U.S.) anthem.” Toronto Star columnist Bruce Arthur before Gm. 1 of USA/ Canada in The 4 Nations Cup.

The year 2025 is barely half over on Canada Day. There is much to go before we start assembling Best Of Lists for the year. But as Palestinian flags duel with the Maple Leaf for prominence on the 158th anniversary of Canada’s becoming a sovereign country it’s a fair guess that we will settle on Febuary 21 as the pivotal date of the year— and Canada’s destiny as well.

That was the date of Game 2 in the U.S./Canada rivalry at the Four Nations Tournament. Ostensibly created by the NHL to replace the moribund All Star format, the showdown of hockey nations in Boston became much more. Jolted by non-sports factors it became a pivotal moment in modern Canadian history.

Set against U.S. president Donald Trump’s bellicose talk of Canada as a U.S. state and the Mike Myers/ Mark Carney Elbows Up ad campaign, the gold-medal game evoked, for those of a certain age, memories of the famous 1972 Summit Series between Canada and the USSR. And somehow produced an unprecedented political reversal in Canadian elections.

As we wrote on Feb. 16 after Gm. 1 in Montreal, the Four Nations had been meant to be something far less incendiary.  “Expecting a guys’ weekend like the concurrent NBA All Star game, the fraternal folks instead got a Pier Six brawl. It was the most stunning beginning to a game most could remember in 50 years. (Not least of all the rabid Canadian fanbase urging patriotism in the home of Quebec separation) Considering this Four Nations event was the NHL’s idea to replace the tame midseason All Star Game where players apologize for bumping into each other during a casual skate, the tumult as referees tried to start the game was shocking.

“Despite public calls for mutual respect, the sustained booing of the American national anthem and the Team Canada invocation by MMA legend Georges St. Pierre was answered by the Tkachuck brothers, Matthew and Brady, with a series of fights in the first nine seconds of the game. Three fights to be exact ,when former Canuck J.T. Miller squared up with Brandon Hagel. (All three U.S. players have either played on or now play for Canadian NHL teams.)  

“Premeditated and nasty. To say nothing of the vicious mugging of Canada’s legend Sidney Crosby behind the U.S. net moments later by Charlie McEvoy.”

With the Americans winning the game 3-1 on Feb. 15, a sense of panic crept over Canada as it headed to Game 2 in Boston. Losing a political battle with Trump was bad enough, but losing hockey bragging rights heading into a federal election was catastrophic for the Family Compact. As we wrote in the aftermath, a slaughter was avoided.

“In the rematch for a title created just weeks before by the NHL the boys stuck to hockey. Anthem booing was restrained. Outside of an ill-advised appearance by Wayne Gretzky— now loathed for his Trump support— the emphasis was on skill. Playing largely without injured Matthew and Brady Tkachuk and McAvoy, the U.S. forced the game to OT where beleaguered goalie Craig Binnington held Canada in the game until Connor McDavid scored the game winner. “

The stunning turnaround in the series produced a similar turnaround in the Canadian federal election. Galvanized by Trump’s 51st State disrespect and exhilarated by the hockey team’s comeback, voters switched their votes in huge numbers to Carney, ignoring the abysmal record of the Liberals and their pathetic polling. From Pierre Poilievre having a 20-point lead in polls, hockey-besotted Canada flipped to award Carney a near-majority in the April 28 election.

The result stunned the Canadian political class and international critics who questioned how a single sporting event could have miraculously rescued the Liberals from themselves in such a short time.

While Canada soared because of the four Nations, a Canadian icon crashed to earth. “Perhaps the most public outcome was the now-demonization of Gretzky in Canada. Just as they had with Bobby Orr, another Canadian superstar living in America, Canadians wiped their hands of No. 99 over politics. Despite appeals from Orr, Don Cherry and others, the chance to make Gretzky a Trump proxy was too tempting.

We have been in several arguments on the subject among friends: Does Gretzky owe Canada something after carrying its hockey burden for so long? Could he have worn a Team Canada jersey? Shouldn’t he have made a statement that he backs Canada in its showdown with Trump? For now 99 is 0 in his homeland.”

Even now, months later, the events of late February have an air of disbelief around them, a shift so dramatic and so impactful on the nation that many still shake their heads. Sure, hockey wasn’t the device that blew up Canada’s politics. But it was the fuse that created a crater in the country.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

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Bruce Dowbiggin

What Connor Should Say To Oilers: It’s Not You. It’s Me.

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This just in. Connor McDavid is on track to be the greatest hockey player ever. Apologies to the Gretz/ Orr/ Howe partisans. But if he stays healthy and gets the hell out of Edmonton he will be hands-down the best ever. He is equal measures of Gretzky’s intuitive genius, Orr’s 200-foot impact. Howe’s sandpaper attitude. It’s an honour to watch him.

We know, we know, if he is so great why couldn’t he get the Oilers over the hump, particularly the past two seasons against Florida? Gretz, Orr, Howe all won Stanley Cups while leading their teams. So did Mario Lemieux. Fair point. But Howe in his prime never played more than two series in the postseason. Orr often played just three. Gretz teams often bagelled opponents for years.

McDavid’s teams the last two years have had lengthy paths to tred. Just getting to a Final is a huge accomplishment. Repeating that feat (going seven then six games) in the Final is humungous. It’s exhausting, mentally and physically. That’s why so few teams do it.

Still, that’s not the point. We have been asking since 2018 how long McDavid will hobble his legacy by staying in Edmonton. Those early columns were talking about a team that missed playoffs or did a Maple Leafs fold early on. The current iteration of the Oilers has gotten to the brink. They have players who’ve been around a while. And fell short.

Now the Oilers are an old team, the oldest in the  regular season, the oldest team in the playoffs this year. Teams carrying more than two plus-30 players have a miserable track record of winning Cups. And the Oilers have zero Grade A prospects in the pipeline. At 28, McDavid is a young guy on their roster. Not good.

As the hockey world knows he can sign an extension on July 1 to follow the contract he has now. Money will be no object as the NHL salary cap (finally) goes up. Term will be forever if he wants it. His running mate Leon Draisaitl is tied up till age 36. The Oilers desperately want him to stay after the Gretzky fiasco in 1988. So what is he going to do? He’s got national endorsements in Canada, but in the U.S.? Connor who? The sky is the limit.

Oilers fans palpitating over the future of their star were looking for hints as to his mindset when he met the media following the Oilers loss in six games to Florida. It was a chance for him to say he’s staying, he loves the place, his wife is committed to freezing every winter in the Alberta capital. He could have cried and said “Mess told me not to do that”.

What they got was a lot of maybe. Yes, he kept the doors open, but he said he needs time to see the landscape till the clock tolls on July 1. He needs to examine whether this veteran team has a future. Because in a few years they’ll be like Howe’s Detroit teams in the 60s, a played-out dynasty.

Under NHL rules no team can contact him about signing. But he will know that everyone will want him at a max deal. Some will offer no state income tax. Some will have teams on the cusp of the Cup he desires (see Matthew Tkachuk to Florida in 2023). Some will be giant U.S. media cities with the ability to make him what Gretzky became in L.A. Some will offer warm weather and anonymity away from the rink.

These are all knowns. For the impatient,  teams can approach the Oilers now about a trade. So he’s holding all the cards. It’s prom night and he gets his pick. Unless Edmonton (gulp) jumps the gun on a trade.

Let’s play Peter Pocklington for a minute here and see this from the Oilers’ POV. Pocklington traded Gretzky, because Peter was broke. That’s not Darryl Katz’s problem. His problem is his team is about to get ancient. There is no McDavid for Draisaitl on the horizon. Plus, you’ve tied up several players (Nurse, Nugent Hopkins) to contracts they can’t hope to play up to. And youngish players coming into free agency.

He must address the other side of the 1988 Gretzky equation. How to get full market value for a superstar? Which means getting another star to help Draisaitl going forward. You could let the two play out the string together in Edmonton, of course. But with so many strong teams in Colorado, Vegas, Dallas, even Winnipeg that would be a hard slog. And by the time you realized that it would be too late.

The smart play, as Michael Corleone would say, is move fast. Trade McDavid before the start of next season for a boatload of young players to supplement Draisaitl. Take a short-term PR hit but live to compete another day.

Of course, Katz is not going to trade McDavid. He’s a fanboy owner. He’ll throw the Rexall kitchen sink at him and hope that’s enough. McDavid will be patient (if he’s smart). The “will-he-sign?” drama will bleed into the next season, a millstone for the team. The distractions will mount before Edmonton realizes that an unsigned McDavid is a liability. And Connor on a max deal with a minus team is no bargain either.

Remember the re-structured Oilers won a Cup in 1990 using Mark Messier and the players they got for Gretzky. Think about it, Edmonton.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

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