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Sweet Capones making sweet dreams come true with special training opportunities for employees

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Pictured here is Ciarrea Martin, café manager of Sweet Capone’s Red Deer location. The popular bakery is gearing up to launch training programs to help folks have a better chance of landing employment.

By Mark Weber

Known for their scrumptious cannolis, Sweet Capone’s Italian Bakery and Cannoli Shop is now launching what promises to be life-changing training opportunities.

“I was a paramedic before we started Sweet Capone’s and I absolutely loved my job; I loved helping people,” explained Carina Moran who owns the bakery along with her husband Joel.

They first opened the popular establishment six years ago, having since expanded to Lacombe as well. An injury forced a shift in direction from being a paramedic, and thus the establishment of Sweet Capone’s – which has met with tremendous success.

“I first started selling our family’s cannolis out of our house, but I always felt that the shop needed to stand for something much more – that was always on my heart,” she said. “We’ve always been ‘seeding’ into organizations around us – we’ve been helping local soup kitchens, homeless shelters and women’s shelters by giving donations. It’s a wonderful way to help, but I think the thing we have always had an issue with that it never felt like it was enough,” she said, adding that she has felt how vital it is to support those need help – particularly folks who need a hand in landing employment. “There are people who are constantly looked over – they want to have job skills, and they want others to take a chance on them, but they are often given a pass.”

To date, Carina and Joel have made it a priority to hire those who could use an opportunity to put their gifts and skills to work, but just haven’t been given the chance.

Take Ciarrea, who manages the café in the Red Deer location. A single mom at a young age, she didn’t have managerial experience at first.

“Sweet Capone’s was her very first job. We have believed in her, and we’ve given her opportunity because really – at the end of the day – she did have managerial skills through having to manage a house with two little kids,” noted Carina.
“Now, she’s our manager and we’ve also sent her back to school to take managerial courses. And then one of our delivery drivers is a war veteran – again, he needed someone to take a chance on him.”

Some of Sweet Capone’s bakery workers are immigrants who simply needed an open door to walk through as well. So that has been the approach the couple has consistently taken. But it’s all about to be taken to a new level.

“One of my favourite quotes is from Desmond Tutu – ‘Instead of pulling people out of the water, we need to go upstream and find out why they are falling in in the first place’,” said Carina. “If we give people a chance to develop skills and confidence in themselves; to have someone believe in them and give them an opportunity – I really believe it could help to save them before they got to a place of entering a world where nobody would help them out. They may then start seeking other paths or other things that don’t serve them well.”

To that end, a recent grant to help develop women entrepreneurs is helping Sweet Capone’s to take on a new kind of mission – to be able to provide training to those who need an open door so they can build a better life and a more secure future.

“We are already on the way to making plans about what it would look like to have another location somewhere else, and how can we get that up and running? What organizations are we going to work with to help us with the training competent?”

She also has her eye on those emerging from treatment programs who need someone to offer them a chance when it comes to employment.

Ultimately, Carina points to her Christian faith as being the key inspiration behind delving into this exciting new venture. “I feel like there are so many people in this world who just get passed over, and they just aren’t given a chance.”

She also believes it will take a team to bring this vision ultimately to fruition.

“To see Ciaerra grow and also surprise herself with what she is capable of when all she needed was the opportunity – it’s 100 per cent her – she shows up every day and she just gives it her all,” explained Carina. “Watching her grow in a safe environment has been very, very cool.”

At the end of the day, Carina emphasizes that this initiative is all about others.

“I’m a girl of faith, and God has put this on my heart,” she explained. “I’m just obeying Him – I’m just doing what He told me to do. That’s it. It’s always been on my heart – He has had this on my heart since day one.”

She has also been inspired by her own kids – who launched the Caring Cookie Company a few years back. “They raised money for the homeless shelter, but what it also did for my husband and I is it showed us how easy it is to get caught up as a business owner in the world of profit,” she explained. “The boys brought it back down to what matters. Sometimes, you stop seeing the human side of things, and our kids really showed us that. We really started to think about what we’re doing with our lives – what are we doing with this business?”

It really boils down to taking a step of faith.

“You have to step out with that intention first of all – and the rest will follow.”

As mentioned, Ciarrea started with Sweet Capone’s nearly four years ago. “Essentially, I had never had a job before coming here,” she explained. “I really wanted to work, so I was looking for a job everywhere.”

Ciarrea explained to Carina how much she loved the bakery and told her how much she would like to work at Sweet Capone’s.

It wasn’t long before she got a call about a position that had opened.

“It was a couple of shifts a week, and I said yes! Anything – just to be at the store,” she recalled.

Over time, she learned the day-to-day routines at the bakery and has never looked back.

Like Carina, her Christian faith inspires her in virtually everything she does. And her sense of gratitude is unmistakable. “They were just very willing, (and welcomed) us with open arms,” Ciarrea added, reflecting on those early days.
“Every time I have had any type of struggle, complication or an area that I’ve needed work in, they’ve always taken me under their wing.”

“There are things that I need to work on as well, and Carina isn’t afraid to tell me that,” she said. “It’s incredible for me because I love to grow and learn. It’s been incredible to work alongside them both, and to see how they do things. They are an amazing team!”

She’s thrilled with the news about the expanded training programs. With aspirations of one day owning her own eatery, Ciarrea is indeed grateful for the experience and the wisdom that the Morans have poured into her life. And ultimately, she certainly agrees that it’s also about giving someone an opportunity. It’s often at that point that their true potential has the chance to flourish.

“It’s about having that understanding that maybe just looking at a piece of paper isn’t a complete description or definition of a person,” she explained. “I also know that from the beginning, we have stood for helping to raise people up – whether it be in their personal lives or work lives.”

Born and raised in Red Deer, Mark Weber is an award-winning freelance writer who is committed to the community. He worked as a reporter for the Red Deer Express for 18 years including six years as co-editor. During that time, he mainly covered arts and entertainment plus a spectrum of areas from city news and health stories to business profiles and human interest features. Mark also spent a year working for the regional publication Town and Country in northern Alberta, along with stints at the Ponoka News and the Stettler Independent. He’s thrilled to be a Todayville contributor, as it allows him many more opportunities to continue to focus on the city and community he not only has a passion for, but calls home as well.

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Business

Man overboard as HMCS Carney lists to the right

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Steven Guilbeault, Heritage Minister and Quebec lieutenant, leaves cabinet this week with his chief of staff, Ann-Clara Vaillancourt. He resigned on Thursday.

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John Ivison's avatar  Fly Straight By John Ivison

Steven Guilbeault’s resignation will help end a decade of stagnation and lost investment.

Steven Guilbeault’s resignation will come as no surprise to Mark Carney – save, perhaps, for the fact that it took so long.

The former environment minister quit on Thursday evening, after the prime minister unveiled his memorandum of understanding with Alberta premier, Danielle Smith. That deal is aimed at creating the conditions to build an oil pipeline to the West Coast and encouraging new investment in the province’s natural gas electricity generation sector. In doing so, Carney cancelled the oil and gas emissions cap and the clean electricity regulations that Guilbeault had been instrumental in constructing and imposing.

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The former environmental activist couldn’t accept the continued expansion of fossil fuel production and so walked away after six years in cabinet.

In his resignation statement, he said he strongly opposes the MOU with Alberta because it was signed without consultation with the province of British Columbia and First Nations.

He said removing the moratorium on oil tankers off the West Coast would increase the risk of accidents and suspending clean electricity regulations, which blocked new gas generation, will result in an “upwards emissions trajectory”.

In particular, he was upset about the expansion of federal tax credits to encourage enhanced oil recovery, a carbon storage technology that captures carbon dioxide from industrial emitters and injects it back underground. Guilbeault considered this a direct subsidy for oil production – a business he said he hoped the government was exiting.

In a Twitter post, I called Guilbeault “anti-Pathways” – that is, opposed to the giant carbon capture and storage development that Carney views as crucial to offsetting the building of a new pipeline.

One of Guilbeault’s defenders said he is not anti-Pathways, and that, in fact, he was part of the trifecta, along with Chrystia Freeland and Jonathan Wilkinson, who negotiated the details on the investment tax credit “that will pay 50 percent of the cost of construction to a bunch of rich oil companies”. To me, that showed Guilbeault’s (and his supporters) true colours. If he wasn’t anti-Pathways, he certainly wasn’t pro.

When he said he would back Carney’s leadership bid in January, I wrote that it was an endorsement the aspiring Liberal leader could do without.

The now-prime minister always had in his mind a plan to build, including fossil fuel production, offset by technology adoption and a stronger industrial carbon price in Alberta. Even then, he made clear he was prepared to be pragmatic in a time of crisis.

Guilbeault’s plan was to regulate the industry to death.

It was always going to end badly but, as Carney told me last winter, Guilbeault provided crucial support on the ground in Quebec and any politician’s first responsibility is to win.

Guilbeault should be respected for his deep convictions on climate change and his commitment to leaving a better world to our children.

But he should never have been allowed to dictate environmental policy in this country. He refused to view natural gas as a bridging fuel in the energy transition in a country that has reserves of a resource that will, at current production levels, last 300 years.

He made clear his lack of enthusiasm for small modular nuclear reactors and new road-building.

And he pushed an oil and gas emissions cap that he knew would hit production levels and further (if that were possible) alienate Western Canadians.

His departure – and that of Freeland – give Carney scope to pursue what he hopes is a transformative response to not only Donald Trump, but to federal policies that amounted to driving with the handbrake on. Carney has made his intent clear – to optimize Canada’s resource wealth, while attempting to minimize emissions.

Five years ago, Trudeau was nearly tarred and feathered during a visit to Calgary; Carney received two standing ovations in the same town yesterday.

Prime Minister Mark Carney and Alberta Premier Danielle Smith outline the terms of their Memorandum of Understanding.

For too many years under the Trudeau/Freeland duopoly the plan was to redistribute the pie. Now it is clearly about wealth creation.

In my National Post columns, I have been scathing about some of the things the Carney government has done, as is appropriate for someone whose prime directive is the public interest. The decisions to recognize a Palestinian state; apologize to Trump for the Ontario “Ronald Reagan” ad; announce a bunch of major projects that were so advanced they didn’t need to be fast-tracked; split spending into the confusing binary of “operating” or “capital”; and visit the United Arab Emirates on a trade mission in the midst of a genocide in Sudan that the Emiratis had helped to fund were all, to me, missteps.

But, so far, Carney has got the big things right. The budget and this MOU are auspicious moves aimed at ending a decade of stagnation and lost investment.

There is a new mood of anticipation in the country, summed up in the S&P/TSX index, which hit record highs this week on the back of energy and mining stocks. Canadian pension funds are taking another look at the domestic market, intrigued by the prospect of investing in the potential privatization of airports, for example.

Canada is feeling better. There has been a shift in the mindset from saying no to everything to being open to removing barriers that stop the private sector from investing.

Success and prosperity are not guaranteed. But stagnation need not be either.

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Alberta

Alberta can’t fix its deficits with oil money: Lennie Kaplan

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This article supplied by Troy Media.

Troy MediaBy Lennie Kaplan

Alberta is banking on oil to erase rising deficits, but the province’s budget can’t hold without major fiscal changes

Alberta is heading for a fiscal cliff, and no amount of oil revenue will save it this time.

The province is facing ballooning deficits, rising debt and an addiction to resource revenues that rise and fall with global markets. As Budget 2026 consultations begin, the government is gambling on oil prices to balance the books again. That gamble is failing. Alberta is already staring down multibillion-dollar shortfalls.

I estimate the province will run deficits of $7.7 billion in 2025-26, $8.8 billion in 2026-27 and $7.5 billion in 2027-28. If nothing changes, debt will climb from $85.2 billion to $112.3 billion in just three years. That is an increase of more than $27 billion, and it is entirely avoidable.

These numbers come from my latest fiscal analysis, completed at the end of October. I used conservative assumptions: oil prices at US$62 to US$67 per barrel over the next three years. Expenses are expected to keep growing faster than inflation and population. I also requested Alberta’s five-year internal fiscal projections through access to information but Treasury Board and Finance refused to release them. Those forecasts exist, but Albertans have not been allowed to see them.

Alberta has been running structural deficits for years, even during boom times. That is because it spends more than it brings in, counting on oil royalties to fill the gap. No other province leans this hard on non-renewable resource revenue. It is volatile. It is risky. And it is getting worse.

That is what makes Premier Danielle Smith’s recent Financial Post column so striking. She effectively admitted that any path to a balanced budget depends on doubling Alberta’s oil production by 2035. That is not a plan. It is a fantasy. It relies on global markets, pipeline expansions and long-term forecasts that rarely hold. It puts taxpayers on the hook for a commodity cycle the province does not control.

I have long supported Alberta’s oil and gas industry. But I will call out any government that leans on inflated projections to justify bad fiscal choices.

Just three years ago, Alberta needed oil at US$70 to balance the budget. Now it needs US$74 in 2025-26, US$76.35 in 2026-27 and US$77.50 in 2027-28. That bar keeps rising. A single US$1 drop in the oil price will soon cost Alberta $750 million a year. By the end of the decade, that figure could reach $1 billion. That is not a cushion. It is a cliff edge.

Even if the government had pulled in $13 billion per year in oil revenue over the last four years, it still would have run deficits. The real problem is spending. Since 2021, operating spending, excluding COVID-19 relief, has jumped by $15.5 billion, or 31 per cent. That is nearly eight per cent per year. For comparison, during the last four years under premiers Ed Stelmach and Alison Redford, spending went up 6.9 per cent annually.

This is not a revenue problem. It is a spending problem, papered over with oil booms. Pretending Alberta can keep expanding health care, education and social services on the back of unpredictable oil money is reckless. Do we really want our schools and hospitals held hostage to oil prices and OPEC?

The solution was laid out decades ago. Oil royalties should be saved off the top, not dumped into general revenue. That is what Premier Peter Lougheed understood when he created the Alberta Heritage Savings Trust Fund in 1976. It is what Premier Ralph Klein did when he cut spending and paid down debt in the 1990s. Alberta used to treat oil as a bonus. Now it treats it as a crutch.

With debt climbing and deficits baked in, Alberta is out of time. I have previously laid out detailed solutions. But here is where the government should start.

First, transparency. Albertans deserve a full three-year fiscal update by the end of November. That includes real numbers on revenue, expenses, debt and deficits. The government must also reinstate the legal requirement for a mid-year economic and fiscal report. No more hiding the ball.

Second, a real plan. Not projections based on hope, but a balanced three-year budget that can survive oil prices dropping below forecast. That plan should be part of Budget 2026 consultations.

Third, long-term discipline. Alberta needs a fiscal sustainability framework, backed by a public long-term report released before year-end.

Because if this government will not take responsibility, the next oil shock will.

Lennie Kaplan is a former senior manager in the fiscal and economic policy division of Alberta’s Ministry of Treasury Board and Finance, where, among other duties, he examined best practices in fiscal frameworks, program reviews and savings strategies for non-renewable resource revenues. In 2012, he won a Corporate Values Award in TB&F for his work on Alberta’s fiscal framework review. In 2019, Mr. Kaplan served as executive director to the MacKinnon Panel on Alberta’s finances—a government-appointed panel tasked with reviewing Alberta’s spending and recommending reforms.

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