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Bruce Dowbiggin

Manning The Broadcast Booth Proves A Winner

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Call it other revenge of the little brother. Or “pipe down, I’m watching the game:” However you characterize it, the emergence of the Manning Brothers, Peyton and Eli, on Monday Night Football has breathed life into a stale broadcast format and shown that All In The Family doesn’t always mean Archie Bunker calling Mike Stivic a Meathead.

For some time IDLM has railed about the reticence of network TV sports executives in evolving the experience of watching football— most sports in fact— from the classic MNF 1970s booth formula of Howard Cosell (the scribe), Frank Gifford (the eloquent jock) and Don Meredith (the homespun jock) to something that fits today’s zeitgeist.

Along the way we’ve seen experiments ranging from comedian Dennis Miller, political guy Rush Limbaugh and future murderer O.J. Simpson— all lacking the chemistry of the original trio. Since ESPN took over the MNF slot the results have been progressively more irritating, culminating in the lamentable staccato of Joe Tessitore, Jason Witten and Booger McFarland.

The current trio of loud talkers— Tony Bruno, Brian Griese and Louis Riddick— is only slightly less concussive. The solution that escapes ESPN is that the Gifford/ Cosell/ Meredith trio treated the show as a conversation, not an oxygen-depletion exercise. You can see how this more subtle style works with NBC’s Al Michaels and Cris Collinsworth. They massage the game, not wring its neck.

The talk-till-you’re-blue formula has invaded other sports, too. Again, ESPN has been a major transgressor here with the “Dickie V Wall of Noise” style being adopted by everyone in the trade. The “Yeeeah, baby” and “Posterized!!!” fit nicely into highlight packs later ,but in real time they are wearisome.

Not all sports are created equal. Hockey and basketball produce fewer pauses for conversation, while football and baseball have plenty of room to breathe. In none of these sports, however, does the fan want to be assaulted by hyperbolic chalk talks or battles for air time among the talking heads.

Which brings us to the emergence of Peyton and Eli. Originally ESPN wanted Peyton for a traditional role in the MNF booth. But the elder brother is a media savvy guy who managed to triumph as host on Saturday Night Live (before it became a Democratic Party PSA). He didn’t want the circus of trotting from city to city to be a stereotyped analyst. He had other things in mind.

Desperate to get Peyton, the Worldwide Woke Network allowed him to customize an entirely different broadcast. (Typically they wouldn’t put it on the main network for fear of offending whomever they see as their target audience these days.) Peyton wanted something more like his experience watching a game at home in his man cave.

He wanted a comfort zone and some guests to watch the game with him. He didn’t want to work every game. And he wanted Eli. What has emerged is a runaway success (TSN has finally picked up the alternate cast lately) with U.S. ratings through five shows hitting 1.6 million viewers. (The show is a partnership between ESPN and Peyton Manning’s Omaha Productions. This is the first of a three-year deal for them to do 10 games per season. )

What sells the format is the sibling chemistry. Five-time NFL MVP Peyton the tape wonk, the searing, candid reaction to boneheadedness and the unbreakable self confidence. Eli, meanwhile, the modest foil sniping at Peyton about everything from the size of his forehead to how he eats chicken without breathing.

Eli— who won two Super Bowls in NYC to Peyton’s one in Indy and one in Denver— explains that what you see is reality dating back to their boyhood with older brother Cooper. As he told USA Today: “I didn’t have time to tell the big, long story, to analyze everything. I could just give little jabs and bring them back down a little bit….

“That’s how we are in real life. He’s going to be the one in control, he’s going to be the one talking and be the one in charge, and it’s just my job for when he’s getting all the praise and he’s feeling on top of the mountain and he’s the best— I can get my little jabs and take my shots at him and bring him down just to make sure he’s in neutral.”

They spice the show with a steady stream of guests from football and the entertainment world. Comedian Jon Stewart came on to lament the awfulness of his New York Giants and Marshawn Lynch came on to swear like a rapper. “Marshawn, I probably should have … handled him,” explained Peyton. “We apologize for that. Anyway, let’s get back to some football here.”

The show has even generated its own curse: Every active NFL player who’s come on has lost the following week, Buffalo’s Josh Allen being the latest.

The success of the Mannings begs the question: Have they re-invented the gamely broadcast experience? Yes and no. They’ve shown a format that can draw more eyeballs than the cookie-cutter announce crews. But it takes the certain something of sibling sniping and insider humour to make it work.

So who could you see doing something similar? In hockey we’d like to see Kevin Bieksa and Ryan Kesler do the slash-and-burn version of HNIC. Baseball? How about Pedro Martinez and Curt Schilling. Basketball? Just take Shaq and Charles Barkley off the big set, stick them in a casino suite and let it rip.

Who will have the courage do do so? Don’t hold your breath.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster (http://www.notthepublicbroadcaster.com). The best-selling author of Cap In Hand has been nominated for the BBN Business Book award of 2020 for Personal Account with Tony Comper. A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s also a regular contributor to Sirius XM Canada Talks Ch. 167. His new book with his son Evan is called InExact Science: The Six Most Compelling Draft Years In NHL History is now available on http://brucedowbigginbooks.ca/book-personalaccount.aspx

BRUCE DOWBIGGIN Award-winning Author and Broadcaster Bruce Dowbiggin's career is unmatched in Canada for its diversity and breadth of experience . He is currently the editor and publisher of Not The Public Broadcaster website and is also a contributor to SiriusXM Canada Talks. His new book Cap In Hand was released in the fall of 2018. Bruce's career has included successful stints in television, radio and print. A two-time winner of the Gemini Award as Canada's top television sports broadcaster for his work with CBC-TV, Mr. Dowbiggin is also the best-selling author of "Money Players" (finalist for the 2004 National Business Book Award) and two new books-- Ice Storm: The Rise and Fall of the Greatest Vancouver Canucks Team Ever for Greystone Press and Grant Fuhr: Portrait of a Champion for Random House. His ground-breaking investigations into the life and times of Alan Eagleson led to his selection as the winner of the Gemini for Canada's top sportscaster in 1993 and again in 1996. This work earned him the reputation as one of Canada's top investigative journalists in any field. He was a featured columnist for the Calgary Herald (1998-2009) and the Globe & Mail (2009-2013) where his incisive style and wit on sports media and business won him many readers.

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Bruce Dowbiggin

Eau Canada! Join Us In An Inclusive New National Anthem

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This past week has seen (some) Canadians celebrating their heritage— now that Mike Myers has officially reinterpreted Canadian culture as a hockey sweater and Mr. Dressup. This quick-change was so popular that Canadian voters even forgot an entire decade of Justin Trudeau.

In the United States, the people who elected Donald Trump– and not Andrew Coyne– to run their nation celebrated Independence Day with stirring renditions off The Star Spangled Banner, although few could surpass the brilliant performance of the song by the late Whitney Houston at the 1991 Super Bowl.

The CDN equivalent is some flavour of the month changing the words to O Canada at the Grey Cup game. Canada’s national anthem has always been open to interpretation by people who may or may not have Canada in their hearts. At the 2023 NBA All Star Game Canadian chanteuse Jully Black became the latest singer to attempt a manicure to the English lyrics of O Canada, penned for the 1880 Saint-Jean-Baptiste Day ceremony ( Calixa Lavallée composed the music, after which words were written by the poet and judge Sir Adolphe-Basile Routhier. The English lyrics have “evolved” over the years, just like the dress code for the CDN PM..)

Black amended the first line from “our home and native land” to our home ON native land”. Because something-something. But this creative license is nothing new. Unlike Chris Stapleton, Marvin Gaye or Whitney Houston with the Star Spangled Banner, interpreters of O Canada have seen fit to amend the lyrics to their sensibilities. Roger Doucet, famed anthem singer of the Montreal Canadiens in the 1970-80s, tried to add the words “we stand on guard for truth and liberty” in place of the first “we stand on guard for thee”.

In 1990, having nothing better to do, Toronto City Council voted 12 to 7 in favour of recommending that the phrase “our home and native land” be changed to “our home and cherished land” and that “in all thy sons command” be partly reverted to “in all of us command”. (The latter was officially adapted.)

While those attempts had mixed outcomes it appears it’s just a matter of time till Ms. Black’s class-conscious culling of the words is accepted. Being generous we here at IDLM thought we’d short-circuit piecemeal attempts to create a throughly Woke version of the anthem that would last till the latest fad come along. Herewith our 2023 definitive O Canada that even— maybe only— Justin Trudeau could love:

“O Canada” (Ignores the French fact in our culture) Change to “Eau Canada”

“Our home on native land” (ignores indigenous land claims) Change to “Get off our land, settlers”

“True patriot love in all of us commands” (Only true patriot love? There were officially 78 kinds of relationships in Trudeaupia. And commanding love?) Change to “Love the one you’re with”.

“With glowing hearts we see thee rise” (rise suggests triumph of white triumphalist dogma) Change to “Non judgementally we oppose the crushing impacts of Euro-based autocracy”

“The true north strong and free” (How can anyone be strong or free when we support America’s killing fields?) Change to “Heteronormative thinking must be stamped out at our borders. If we even have borders anymore.”

“From far and wide” (Body shaming) Change to “Obesity is a disease that is not helped by putting it in the national anthem.”

“O Canada” (biased against A, B, AB blood types) change to “Science Must Be Believed”

“We stand on guard for thee” (Spreads hate against the non ableist community) Change to “Please remain seated.”

“God keep our land” (God? God? What is this, the Reformation) “Change to “It’s your thing”

”Glorious and free” (Glorious harkens to the bourgeois subjugation of Indigenous thought processes by white Christian priests) Change to “A genocidal state if there ever was one”.

“O Canada we stand on guard for thee/ 

O Canada we stand on guard for thee”  The denial of trans rights is used twice here to emphasize the intolerable burdens faced by people of the LGBTQ2R community as they seek respect and compensation for the evils of the founding oppressors.) Change to “Eau Canada, after 6.5 hours of intensive lectures on the gender, race and dissociative application of class war on your citizens you may someday come to understand that this song is a manifestation of your bigotry and exploitation of minorities— and why rhyming lines like “thee and free” is the work of the devil or J.K. Rowling, whomever comes to mind first.”

There. That wasn’t so tough, was it? Flows trippingly off the tongue like Mark Carney refusing a special inquiry into China buying the electoral process.  Or perhaps we should simply accept a literal translation of the original French lyrics:

“O Canada!

Land of our ancestors

Glorious deeds circle your brow

For your arm knows how to wield the sword

Your arm knows how to carry the cross;

Your history is an epic

Of brilliant deeds

And your valour steeped in faith

Will protect our homes and our rights.”

Yikes. That’s downright fascistic. But it’s Quebec, and we have to allow them their peccadilloes. So circle your brow with glorious deeds, grab a cross and a sword and valour steeped in faith. And remember we must be adaptable in the new era.

Unless it’s Alberta using the adapting to fuel its CO2-belching machines. In which case it’s man the battlements and follow Mike Myers into the fight.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

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Bruce Dowbiggin

The Game That Let Canadians Forgive The Liberals — Again

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With the Americans winning the first game 3-1, a sense of panic crept over Canada as it headed to Game 2 in Boston. Losing a political battle with Trump was bad enough, but losing hockey bragging rights heading into a federal election was catastrophic for the Family Compact.

“It’s also more political than the (1972) Summit Series was, because Canada’s existence wasn’t on the line then, and it may be now. You’re damn right Canadians should boo the (U.S.) anthem.” Toronto Star columnist Bruce Arthur before Gm. 1 of USA/ Canada in The 4 Nations Cup.

The year 2025 is barely half over on Canada Day. There is much to go before we start assembling Best Of Lists for the year. But as Palestinian flags duel with the Maple Leaf for prominence on the 158th anniversary of Canada’s becoming a sovereign country it’s a fair guess that we will settle on Febuary 21 as the pivotal date of the year— and Canada’s destiny as well.

That was the date of Game 2 in the U.S./Canada rivalry at the Four Nations Tournament. Ostensibly created by the NHL to replace the moribund All Star format, the showdown of hockey nations in Boston became much more. Jolted by non-sports factors it became a pivotal moment in modern Canadian history.

Set against U.S. president Donald Trump’s bellicose talk of Canada as a U.S. state and the Mike Myers/ Mark Carney Elbows Up ad campaign, the gold-medal game evoked, for those of a certain age, memories of the famous 1972 Summit Series between Canada and the USSR. And somehow produced an unprecedented political reversal in Canadian elections.

As we wrote on Feb. 16 after Gm. 1 in Montreal, the Four Nations had been meant to be something far less incendiary.  “Expecting a guys’ weekend like the concurrent NBA All Star game, the fraternal folks instead got a Pier Six brawl. It was the most stunning beginning to a game most could remember in 50 years. (Not least of all the rabid Canadian fanbase urging patriotism in the home of Quebec separation) Considering this Four Nations event was the NHL’s idea to replace the tame midseason All Star Game where players apologize for bumping into each other during a casual skate, the tumult as referees tried to start the game was shocking.

“Despite public calls for mutual respect, the sustained booing of the American national anthem and the Team Canada invocation by MMA legend Georges St. Pierre was answered by the Tkachuck brothers, Matthew and Brady, with a series of fights in the first nine seconds of the game. Three fights to be exact ,when former Canuck J.T. Miller squared up with Brandon Hagel. (All three U.S. players have either played on or now play for Canadian NHL teams.)  

“Premeditated and nasty. To say nothing of the vicious mugging of Canada’s legend Sidney Crosby behind the U.S. net moments later by Charlie McEvoy.”

With the Americans winning the game 3-1 on Feb. 15, a sense of panic crept over Canada as it headed to Game 2 in Boston. Losing a political battle with Trump was bad enough, but losing hockey bragging rights heading into a federal election was catastrophic for the Family Compact. As we wrote in the aftermath, a slaughter was avoided.

“In the rematch for a title created just weeks before by the NHL the boys stuck to hockey. Anthem booing was restrained. Outside of an ill-advised appearance by Wayne Gretzky— now loathed for his Trump support— the emphasis was on skill. Playing largely without injured Matthew and Brady Tkachuk and McAvoy, the U.S. forced the game to OT where beleaguered goalie Craig Binnington held Canada in the game until Connor McDavid scored the game winner. “

The stunning turnaround in the series produced a similar turnaround in the Canadian federal election. Galvanized by Trump’s 51st State disrespect and exhilarated by the hockey team’s comeback, voters switched their votes in huge numbers to Carney, ignoring the abysmal record of the Liberals and their pathetic polling. From Pierre Poilievre having a 20-point lead in polls, hockey-besotted Canada flipped to award Carney a near-majority in the April 28 election.

The result stunned the Canadian political class and international critics who questioned how a single sporting event could have miraculously rescued the Liberals from themselves in such a short time.

While Canada soared because of the four Nations, a Canadian icon crashed to earth. “Perhaps the most public outcome was the now-demonization of Gretzky in Canada. Just as they had with Bobby Orr, another Canadian superstar living in America, Canadians wiped their hands of No. 99 over politics. Despite appeals from Orr, Don Cherry and others, the chance to make Gretzky a Trump proxy was too tempting.

We have been in several arguments on the subject among friends: Does Gretzky owe Canada something after carrying its hockey burden for so long? Could he have worn a Team Canada jersey? Shouldn’t he have made a statement that he backs Canada in its showdown with Trump? For now 99 is 0 in his homeland.”

Even now, months later, the events of late February have an air of disbelief around them, a shift so dramatic and so impactful on the nation that many still shake their heads. Sure, hockey wasn’t the device that blew up Canada’s politics. But it was the fuse that created a crater in the country.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

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