The word “community” has as many meanings as the people who use the word.  Is it the place that you live?  Is it the people you care about? Is it a group of people with common interests?  Or a group from a common cultural background?

In the case of Derrick Peterson, “community” means everything.  It’s the city, the region, the people who live here, his employees, his clients, and the organizations that work hard to improve things. His business, Riverview Insurance Solutions, a local success story with 3 decades of service under its belt, depends on serving a wide cross-section of businesses, farms, and family.

We caught up to Derrick and associate Nathan Toornstra at the Alberta Open, held recently at the historic Red Deer Golf and Country Club. We wanted to get their thoughts on why it’s important for them to get involved in community events and charitable initiatives.

“We take the time to get to know you and learn what you expect from your coverage and what you expect from us. From there, we will present you with several options and educate you on the pros and cons of each to assist you in making an informed decision.”

Riverview Insurance Solutions is a Central Alberta based firm that uses an educational and advisory approach. We work with businesses, individuals/families, and farmers to create personalized programs to address their employee benefits, asset protection, and wealth preservation concerns.

Read more stories about local businesses in the area.