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Discover hidden paths – Uncover nature’s secrets in Central Alberta

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Central Alberta, with its breathtaking landscapes and diverse ecosystems, offers an unparalleled opportunity for outdoor enthusiasts to delve into nature’s untouched splendors. Known for its iconic destinations, this heart of Canada still harbors lesser-known trails waiting for discovery. For hikers seeking solitude and serenity, these hidden paths provide a buffet of flora and fauna, alongside the invigorating adventure of exploration away from crowded spots. This summer, rejuvenate your senses and immerse yourself in the natural beauty and tranquility that Central Alberta’s clandestine trails afford. Whether you are an experienced trekker or a casual walker, these five hidden trails promise an enriching experience imbued with adventure, breathtaking scenery, and a dash of history.

Exploring the serene Ram River falls

Located near Nordegg, the Ram River Falls trail offers an off-the-beaten-path experience abundant with nature’s charm. This secluded path takes you through dense forests and rolling hills before you encounter the magnificent Ram Falls. While the roar of the falls serves as a soundtrack to your hike, the vibrant greens and earthy browns paint a picturesque scene. Trekking this trail is an opportunity to experience the raw beauty and power of the waterfall without competing for space with throngs of other visitors. The trail’s remoteness makes it perfect for those who enjoy wilderness immersion combined with the whispers and calls of native birds.

Discover Gooseberry Lake Park’s enigmatic trails

Far from the usual hiking spots in Alberta, Gooseberry Lake Park offers a blend of prairie grasslands and quiet lakeside paths. The trail here meanders through pristine landscapes echoing with the calls of wild geese and the sight of deer grazing in the distance. This serene environment is ideal for those seeking a reflective hike amidst untouched nature. The trails are a hidden gem, providing a unique escape into landscapes that transition seamlessly between open vistas and cloistered woodland areas. Exploring Gooseberry Lake Park affords an arcadian charm, perfect for those aiming to capture the tranquil side of Alberta’s wild heart.

An adventure awaits on the Dry Island Buffalo Jump trail

The Dry Island Buffalo Jump Provincial Park is not only a marvel of geological wonder but also a venue for trails that offer both scenic charm and historical intrigue. Hiking here feels like stepping back in time with the landscape telling stories of ancient buffalo hunting grounds. As the path winds through striking hoodoo formations and sweeping valleys, expect an adventure that combines treaded history with nature’s artistry. Traverse these trails to soak in the breath of the Badlands’ beauty, where the layers of sedimentary rock compose a mesmerizing palette of earth tones. Unlock a piece of ancient history while indulging in the panoramic views that await atop these escarpments.

Find peace along the Jarvis Lake trail

For a refreshing lakeside trek, the Jarvis Lake Trail in William A. Switzer Provincial Park offers serene beauty peppered with reflective waters and far-reaching forested areas. As one circumnavigates Jarvis Lake, encounters with vibrant wildflowers and diverse bird life add an element of sensory delight. The loop trail often greets hikers with an aromatic breeze and the wide vista of water reflecting the Alberta skies. This hike is particularly suited for those who wish to bask in serene wilderness, allowing the rhythmic sound of their footsteps to harmonize with the symphony of nature.

Discover the tranquility of Whitemud Creek’s hidden path

Almost unknown beyond the local community, the Whitemud Creek trail presents a seamless integration of nature within the city boundaries. This trail acts as a veil, concealing nature’s exquisite beauty within urban Edmonton. The path cradles the creek as it journeys through a riparian urban forest, ensuring hikers a chance to breathe in fresh air while surrounded by the cheerful song of myriad birds. As you meander along the creek, expect to discover small pockets of quiet beauty where the blend of water and woodland offers a refreshing retreat from urban life without the need for long travel.

Before embarking on these adventurous trails, it’s essential to plan the tours properly and explore available accommodations and services. Interestingly, visitors can even engage in a little bit of leisurely activity off the trail with a detour into entertainment during breaks. Checking out Canadian sports betting sites might serve as a delightful avenue to test one’s luck between hiking adventures. Whether one chooses to inhale the fresh forest air, witness stunning vistas, or simply unwind with some online leisure, Alberta’s trails guarantee an experience that resonates deeply.

Todayville Content Team works with a wide variety of clients to develop compelling content solutions. Our experienced team develops strategic campaigns that use video and storytelling, digital advertising and social media to help our clients position and distinguish themselves in the market.

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Top 7 Features Every Canadian Home Care Agency Needs in Their Home Care Software

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The Need for Smart Home Care Solutions

Canada’s aging population is rapidly increasing, with more seniors choosing to age in place. For home care agencies, this creates both an opportunity and a challenge. Managing growing caseloads while maintaining quality requires powerful, intuitive tools. That’s why having the right Home Care Software is now a must—not a luxury.

Why Software Matters More Than Ever in Canadian Home Care

Legacy systems, paper-based workflows, and manual scheduling are no longer sufficient. Agencies need agile digital tools to:
• Deliver high-quality, personalized care
• Stay compliant with Canadian regulations
• Empower caregivers on the go
• Build trust with clients and their families

ShiftCare meets all these needs in one streamlined platform.

Feature #1: Automated Scheduling with Smart Matching

Manual scheduling often leads to double-bookings or unqualified matches. With ShiftCare, agencies can use automated scheduling features that:
• Match caregivers based on certifications, availability, and proximity
• Instantly notify staff of new shifts
• Avoid conflicts and missed appointments

This boosts operational efficiency and ensures optimal caregiver-client alignment.

Feature #2: Real-Time Mobile Access for Caregivers

Caregivers in the field need real-time access to care plans, client notes, and scheduling updates.

ShiftCare’s mobile app provides:
• Secure access to client information
• Easy logging of care notes and progress
• Alerts and updates for daily tasks

This enhances productivity and reduces communication gaps.

Feature #3: Digital Care Notes and Documentation

Forget messy paper trails. ShiftCare enables:
• Accurate digital documentation of every care interaction
• Fast reporting on incidents, vitals, and medication administration
• Easy access for supervisors to review and approve notes

Home Care Software that keeps data clean, accessible, and compliant.

Feature #4: Family Portal for Transparency and Trust

ShiftCare includes a family portal where clients and families can:
• View upcoming visits and schedules
• Read caregiver notes and updates
• Send and receive messages from staff

This fosters peace of mind and strengthens agency-client relationships.

Feature #5: Compliance and Data Security for Canadian Standards

With growing scrutiny on health data, software must comply with Canadian privacy laws. ShiftCare offers:
• HIPAA and PIPEDA-compliant data storage
• Secure cloud-based infrastructure
• Audit trails for all care activities

Compliance doesn’t have to be complex when your software is built with it in mind.

Feature #6: Payroll and Billing Automation

ShiftCare reduces admin workload through:
• Integration with billing platforms like HCCSS
• Time-tracking for precise payroll calculation
• Exportable invoices and reporting for funders and families

This translates to faster payments and fewer accounting errors.

Feature #7: Scalability to Grow with Your Agency

Whether you serve 10 clients or 1,000, ShiftCare scales effortlessly. The platform grows with your agency, offering tools for:
• Team expansion
• Client volume increases
• Multi-location management

ShiftCare adapts to your needs today—and tomorrow.

Why ShiftCare is the Ideal Choice for Canadian Home Care Providers

From Vancouver to Halifax, Canadian agencies choose ShiftCare because it:
• Localizes support for Canadian providers
• Offers full-featured Home Care Software that’s easy to learn
• Improves both care outcomes and operational performance

It’s not just software—it’s a partnership for your agency’s success.

Conclusion: Build a Smarter Future with the Right Tools

To deliver top-tier care, Canadian home care agencies need top-tier tools. With ShiftCare’s Home Care Software, agencies gain everything they need to grow, streamline operations, and improve care delivery. Empower your caregivers. Impress your clients. Future-proof your agency—with ShiftCare.

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Younger Casino Bettors Are Upping the Ante on Risky Gambling in British Columbia, Documents Show

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By Stanley Tromp

Younger casino players in British Columbia are significantly increasing high-risk gambling behaviours, while “gambling literacy” has declined over the past year, according to data from the province’s gaming provider, the BC Lottery Corporation.

This and other concerns were outlined in the Player Health Tracker Report by Ipsos Research, released in July 2024 and commissioned by BCLC. The Bureau obtained six reports totaling 903 pages through a Freedom of Information request. The findings point to an alarming rise in high-risk gambling among younger bettors in the second quarter of fiscal 2024/2025—raising fresh questions for BCLC, an agency previously criticized for prioritizing revenue over social responsibility.

“Younger players are known to display more high-risk behaviours, believe more strongly in gambling myths, and play more games, especially high-risk ones,” the report said.

To address this, Ipsos recommended that “BCLC could consider targeting younger casino players in its campaigns geared toward casino players, with messaging related to increasing gambling literacy and promoting safer gaming.”

The concerning trend comes under the watch of Premier David Eby. In 2018, when Eby served as B.C.’s Attorney General, he told CBC that his government should be doing much more to help gambling addicts.

Eby also pointed out that his NDP government had moved responsibility for the gaming industry from Finance to the Attorney General’s office in 2017, because “the B.C. Lottery Corporation should not be responsible for both revenue generation and regulation.” That decision was later reversed, with oversight returning to the Finance Ministry.

In a warning back in 2020, an internal briefing note from the B.C. Ministry of Public Safety highlighted the “rapidly changing” online betting market as a source of mounting risks.

The note said more people were gambling “in an environment that may not have appropriate responsible gambling and integrity controls, that may allow minors to gamble, and that may carry an increased risk for fraud and money laundering.”

The new survey results were based on 498 interviews with adults in British Columbia who had played at least one BCLC game in the past year. Three of the reports track changes in gambling behaviours from the first to the third quarter of fiscal year 2024/25—that is, from April to December 2024.

PlayNow.com is BCLC’s internet gambling platform, featuring online table games, slots, and sports betting. It was launched in 2004 and later expanded to other western provinces.

In the first quarter (April–June 2024), “PGSI behaviours increased significantly among PlayNow players,” according to the Ipsos report. (The Problem Gambling Severity Index, or PGSI, is a nine-item self-report scale measuring risky gambling behaviours in the general population.)

The highest-risk PlayNow users were identified as young urban males—“the least likely to feel responsible for what happens to them.” Their gambling motivations include “feeling tense and wanting to be in the zone,” factors not observed in other segments. They were also found to be the least likely to engage in responsible play, despite recognizing risks in their own behaviour.

In the second quarter (July–September 2024), PlayNow players’ high-risk PGSI scores trended upward, while gambling literacy declined. Ipsos warned: “Given that PlayNow players remain a more at-risk group, BCLC could focus on reinforcing gambling literacy and safer gambling behaviours.” It advised close monitoring to identify whether preventative actions were needed.

In the third quarter (October–December 2024), Ipsos observed a tentative improvement: “High-risk PGSI has declined significantly among PlayNow players, although the shift should be interpreted with caution due to lower base sizes… high gambling literacy has rebounded.”

Overall, Ipsos found that online players demonstrated stronger belief in gambling myths and more problematic behaviours than retail players. Their pre-commitment habits—such as setting spending limits—and overall gambling literacy were weaker by comparison.

Sports betting remained a distinct concern. “Given that online sports bettors continue to be a higher-risk group,” Ipsos wrote, “BCLC could benefit from maintaining targeted initiatives that tackle the specific challenges of sports betting and promote safer gambling practices, especially during major sporting events such as the Super Bowl, March Madness, and the NHL and NBA play-offs in the coming months.”

Casino players were a more at-risk group in the first quarter. In the second quarter, there was a significant drop in gambling literacy among this segment. But by the third quarter, Ipsos reported some improvements: “Casino players display some improvement in high-risk PGSI, high pre-commitment, and high gambling literacy this quarter.” Ipsos attributed this to a higher proportion of casual casino players compared to moderate or high-frequency players.

The public was also surveyed on which casinos or gaming community centres they had visited in the past 12 months. River Rock Casino in Richmond was the most reported location, with 27% of respondents naming it. This was followed by Vancouver’s Parq Casino (24%), Burnaby’s Grand Villa Casino (23%), and Coquitlam’s Hard Rock Casino (20%). Other B.C. casinos saw significantly lower visitation numbers.

However, from January to December 2024, “casino players are significantly more likely to believe several gambling myths compared to last year,” Ipsos warned. These included beliefs that: (1) casino staff can change game outcomes, (2) some slot machines are “hot” and due for a big jackpot, and (3) a payout rate of 85% means players will get back $85 of every $100 spent.

Ipsos cautioned that any gains in safer gambling behaviours and literacy may not be sustainable if belief in these myths continues to grow. It recommended that BCLC intensify efforts to dispel such misinformation.

Keno players were also flagged as high-risk during the second and third quarters, and showed low gambling literacy. “When looking at product cross-play, most Keno online players also play Keno at retail locations, and thus online players also exhibit a more at-risk profile,” Ipsos reported. (In February 2024, a B.C. player won $1 million playing Keno—the largest payout in BCLC history.)

BCLC has stated that its GameSense program provides players with information about how gambling works and offers tools to support informed decisions. The program aims to improve gambling literacy by helping players understand the odds of winning, distinguish between chance- and skill-based games, dispel common myths, and locate available resources.

However, in the second quarter, pollsters found that “awareness of a safer gambling education program in BC significantly decreased, as did awareness of the GameSense program across all business units.” In the third quarter, results were mixed: awareness of a safer gambling education program improved, and GameSense name recognition held steady, but both familiarity with and usage of the program declined.

The Bureau also obtained BCLC’s Key Performance Indicator (KPI) Tracker reports by Harris Insights for November 2024 (Q2) and February 2025 (Q3). Many pages were redacted by BCLC on the grounds that their release would cause financial harm.

These tracker documents monitor the corporation’s core business indicators and are reported to shareholders in annual statements and service plans. They are also used internally to evaluate performance across business units.

The Q2 report noted that “lottery-only players are declining and shifting to including casino and PlayNow games.” It also found that trust in BCLC games among facility players was significantly higher that quarter. Notably, PlayNow.com sports bettors used illegal betting websites significantly less in Q2 compared to Q1.

In Q3, cross-play between lottery, casino, and PlayNow increased from FY2023/24 to FY2024/25, as did the number of casual casino players and overall participation on PlayNow. At the same time, casual lottery play—such as Lotto 6/49, Lotto Max, Daily Grand, pull tabs, and scratch tickets—declined from Q2 back to Q1 FY2024/25 levels. Ipsos attributed this drop mainly to a loss of casual retail players, although overall lottery participation over the past year remained stable.

Finally, The Bureau reviewed a December 2024 report on BCLC’s “Social Purpose and Brand,” prepared by Unity Insights and Angus Reid.

Their survey data showed that core players across all BCLC facilities—casinos, community gaming centres, and bingo halls—had increased quarter-over-quarter. However, PlayNow sports bettors were increasingly using other websites for wagering, and the number of users betting exclusively on PlayNow declined.

The report also evaluated BCLC’s Integrated Enterprise Strategy, which aims to “increase the positive community and economic impact of gambling entertainment… and to leverage the BCLC brand to bring the commitment to social purpose to life.”

“Generally, consumers seem to articulate a sense of skepticism when it comes to any organization claiming to provide social benefits,” the pollsters wrote. “Virtue signaling was brought up in a negative light (moral grandstanding), where many did not understand how an organization could exist to provide social benefits while balancing profit generation.”

The report posed a direct challenge to BCLC’s leadership: What is the goal of its Social Purpose platform? “Are we trying to use our commitment to social purpose as a lever for acquisition, or is this truly about uplifting a social cause regardless of the business outcome?”

The authors suggested reframing the approach to center on the public. “BCLC players are committed to social purpose, and we thank them for that,” they wrote—before floating a new brand slogan: “BCLC = British Columbians Love Community.”

Stanley Tromp is a graduate of the University of British Columbia Political Science department and an expert on Freedom of Information.

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