Alberta
Canadian Finals Rodeo 49 Wraps Up with Record-Breaking Success

As we bid adieu to the exhilarating 49th Canadian Finals Rodeo (CFR) powered by ATB, we want to extend our heartfelt thanks to the community of Central Alberta and rodeo enthusiasts for their unwavering support throughout this incredible event. This year’s Canadian Finals Rodeo (CFR) in Red Deer shattered all previous records with an astounding 37,000 tickets sold. The highly anticipated Cabaret, featuring a post-rodeo party showcasing the CFR All Star Band of incredibly talented musicians, was a resounding success, drawing in an impressive crowd of 13,000 attendees.
The Ropin’ into the Holiday Market, featuring 99 trade show vendors, added an extra layer of excitement and variety to the CFR experience. Attendees were treated to a diverse array of offerings, from western apparel to equine, making for a memorable shopping experience. This bustling market also drew in community members who may not have been initially there for the rodeo, further enhancing the sense of community engagement and enjoyment.
Apart from the thrilling rodeo action, attendees were also treated to exciting activities free of charge in the CFR Experience Arena throughout all five days of CFR. This included Ultimate Bullfighting and Equine Equus
Experiences, the Miss Rodeo Canada Horsemanship competition, Canadian Championship Dummy Roping, the Futurity Canadian Made Bucking Horse Sale, the H Bar Auctions Horsemanship Show and Sale, and to cap it all off, the Mini Chuckwagons entertained with a morning of races!
In addition to these remarkable achievements, the Rotary Club of Red Deer hosted an electrifying 50/50 event, where one lucky winner walked away with an astonishing $99,537.50 in prize money. These outstanding achievements have solidified this year’s CFR as the event with the highest attendance ever recorded in Red Deer’s CFR history.
None of this would have been possible without the generous support of our sponsors. Their invaluable contributions played a pivotal role in making this year’s CFR an unforgettable experience for all involved. A special thank you is owed to the dedicated staff and volunteers who poured their hearts and souls into crafting an exceptional guest experience. Over 3,000 volunteer hours were logged, with the tireless efforts of 400 volunteers ensuring that every aspect of the event ran seamlessly.
In the spirit of giving back, the Westerner Park team was proud to present a donation of $6,615.00 to the Benevolent Rodeo Fund. This contribution exemplifies our commitment to supporting the rodeo community and its
members in times of need.
For a comprehensive overview of the rodeo results, we invite enthusiasts to visit crfreddeer.com. Here, you can find detailed information on the incredible performances and accomplishments of our talented rodeo
competitors.
Once again, we extend our deepest gratitude to everyone who played a part in making CFR 49 a resounding success. The combined efforts of the community, sponsors, staff, volunteers, vendors, and attendees have left an indelible mark, and we look forward to building upon this support for future events at Westerner Park.
About Westerner Park
Westerner Park is Central Alberta’s largest tradeshow, agricultural, sports, entertainment, and convention facility. A not-for-profit organization and agricultural society, Westerner Park typically generates $150 million annually in economic activity, hosting over 1,500 events and 1.5 million visitors each year.
Alberta
Meet Marjorie Mallare, a young woman with a leading role at one of Canada’s largest refineries

Marjorie Mallare at Imperial Oil’s Strathcona refinery.
Fr0m the Canadian Energy Centre
By Cody Ciona
Mallare manages an all-female team of engineers helping keep operations smooth and safe
As the utilities and hydroprocessing technical lead for Imperial Oil’s Strathcona Refinery near Edmonton, 32-year-old Marjorie Mallare and her team help ensure operations run smoothly and safely at one of Canada’s largest industrial facilities.
The exciting part, she says, is that all four engineers she leads are female.
It’s part of the reason Mallare was named one of ten Young Women in Energy award winners for 2025.
“I hope they realize how important the work that they do is, inspiring and empowering women, connecting women and recognizing women in our industry,” she says.
“That can be very pivotal for young women, or really any young professional that is starting off their career.”
Born and raised in the Philippines, Mallare and her family moved to Edmonton near the end of junior high school.
Living in the industrial heartland of Alberta, it was hard not to see the opportunity present in the oil and gas industry.
When she started post-secondary studies at the University of Alberta in the early 2010s, the industry was booming.
“The amount of opportunities, at least when I started university, which was around 2011, was one of the high periods in our industry at the time. So, it was definitely very attractive,” Mallare says.
When choosing a discipline, engineering stood out.
“At the time, chemical engineering had the most number of females, so that was a contributing factor,” she says.
“Just looking at what’s available within the province, within the city, chemical engineering just seemed to offer a lot more opportunities, a lot more companies that I could potentially work for.”
Through work co-ops in oil and gas, her interest in a career in the industry continued to grow.
“It just kind of naturally happened. That drew my interest more and more, and it made it easier to find future opportunities,” Mallare says.
Following a work practicum with Imperial Oil and graduation, she started working with the company full time.
On the side, Mallare has also driven STEM outreach programs, encouraging young women to pursue careers in engineering.
In addition to supporting the Strathcona Refinery’s operations department, Mallare and her team work on sustainability-focused projects and reducing the refinery’s carbon footprint.
The 200,000 barrel per day facility represents about 30 per cent of Western Canada’s refining capacity.
“Eventually, our group will also be responsible for running the new renewable diesel unit that we’re planning to commission later this year,” says Mallare.
Once completed, the $720 million project will be the largest renewable diesel facility in Canada, producing more than one billion litres of biofuel annually.
Projects like these are why Mallare believes Canada will continue to be a global energy leader.
“We’re leading others already with regards to pursuing more sustainable alternatives and reducing our carbon footprints overall. That’s not something we should lose sight of.”
Alberta
Alberta Precipitation Update

Below are my updated charts through April 2025 along with the cumulative data starting in October 2024. As you can see, central and southern Alberta are trending quite dry, while the north appears to be faring much better. However, even there, the devil is in the details. For instance, in Grande Prairie the overall precipitation level appears to be “normal”, yet in April it was bone dry and talking with someone who was recently there, they described it as a dust bowl. In short, some rainfall would be helpful. These next 3 months are fairly critical.
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