Community
Germany reaches to younger audience with viral Covid-19 public service campaign

Sometimes in the tsunami of news coming from south of the border, we forget there are other countries fighting wars, having elections, and trying to win the battle against a pandemic that is wreaking havoc with their people and their economies.
Germany has been a leader in this since the start and after a summer of relatively low infection rates, is now facing a far bigger second wave. They’ve been leaders in testing and tracing initiatives and while its caseload climbed in the early stages, the number of deaths remained lower than many countries hardest it. Now the country is seeing its second wave and it’s much more dramatic with nearly four times as many infections.
A series of public service announcements have been produced to help convince the population to stay at home, and they’re funny.
The humorous campaign focuses on the idea of “Coronavirus Heroes”. It’s shot in a documentary style and features older people reflecting on how they fought the pandemic when they were young. The three clips are featured below and they all contain English sub-titles. Enjoy!
Click to read more on Todayville.com
Community
Headliners Wickenheiser and Straschnitzki lead the way at Lending Cupboard fundraiser with $10,000.00 donation

‘An Evening with The Lending Cupboard’ proves an inspiring, community-building event
Special guests Dr. Hayley Wickenheiser and Ryan Straschnitzki strongly endorse TLC’s vision
‘An Evening with The Lending Cupboard’, held on June 16th at the Cambridge Hotel in Red Deer, proved to be an exciting, inspiring event featuring Dr. Hayley Wickenheiser and Ryan Straschnitzki.
“When I was contacted to come and do this, it was a no-brainer given what I do now in medicine,” explained Wickenheiser, who is also of course a highly-acclaimed Olympic gold medalist and author in her own right. “This is a brilliant idea. I don’t know why we aren’t doing this across the country – it makes a lot of sense!
“It provides a very valuable service in the community…if we can help to raise that profile, that’s so good.”
During the event, Wickenheiser shared many details of her own memorable journey, reflecting on the hockey dreams that have been intrinsic to her life from a young age. She then interviewed Straschnitzki onstage, giving him the opportunity to reflect on the Humboldt bus crash of April 6, 2018 and the courageous steps he has taken to re-build his life since.
“My entire process from the time of the accident has made me realize how this kind of support really helps out,” explained Straschnitzki, adding that bolstering awareness about the service is critical as well. “It’s such a great idea, and it benefits so many people. The more the word can be spread about it, there’s even more of an impact that can be made. “Being in a wheelchair these past four years, I’ve realized how inaccessible things can be when you live with a disability, so I think it’s important to raise awareness about these kinds of programs,” he added. “I think it’s a great initiative!”
Executive Director Dawna Morey also commented on how thankful she was for how the event unfolded, and how inviting Wickenheiser and Straschnitzki – who turned out to be a powerful duo – was indeed the right choice. “I’m humbled that they joined us, and I’m also humbled by their incredible generosity – having donated $10,000 back to The Lending Cupboard.”
Amanda Blair, TLC’s Board Chair, said she was blown away by the generosity of all the attendees, including of course Wickenheiser and Straschnitzki – and the overall support from the community. “Seeing everyone pull together just gives you that faith in humanity – it warms your heart,” she said. “Everyone there was also super enthusiastic about it – I think a lot of people learned more about The Lending Cupboard, which is also what we are trying to do.”
Community
Last chance!! The 2022 Red Deer Hospital Lottery ends tonight!

|
|
|
-
Brownstone Institute2 days ago
The Cure Was Vastly Worse than the Disease
-
Alberta2 days ago
Beehives and goat farms: Lacombe school shortlisted in global environmental contest
-
Top Story CP13 hours ago
Canada signs $20B compensation agreement on First Nations child welfare
-
Alberta2 days ago
Missing 13-year-old Edmonton girl found alive in Oregon, 41-year-old man arrested
-
International2 days ago
People planning to attend AIDS conference in Montreal still struggling to get visas
-
Alberta18 hours ago
Graffiti artist completes world’s tallest mural in downtown Calgary
-
Alberta2 days ago
Kenney tells his radio show that word on more inflation support could come next week
-
Sports2 days ago
Blue Jays deal with 2 losses to Rays, off-field personal matters