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We’re Almost There! Building Campaign Announcement

Published

2 years ago

5 minute read

First off, I want to take a moment to thank you for following along in our journey, and being part of the solution for those children who have been impacted by a form of child abuse. Whether you have volunteered, donated, or have simply followed us and shared our content online, you have contributed in some way to making the world better and brighter for our children and families. Nothing that we have accomplished here has been without the support of our community. 

We have come a long way since we first opened in Downtown Red Deer. When we moved from downtown to our previous space it was a big step up. We had room for new and existing staff, and we were able to create a more comfortable space. But as the need for services has grown, and as we take on cases that require more integration with our partners, we had to shift our focus to a new space. Rather than simply moving into a larger existing space, we needed to create a place where we could work with all of our partners in one building. We needed a centre that had space for more clinical therapies, more room for forensic interviews, and that allowed us to look ahead with research and academic integration to help bring up the next generation of teachers, nurses, therapists, and more. We needed to build the Sheldon Kennedy Centre of Excellence! 
Creating the Sheldon Kennedy Centre of Excellence has been no small task. From concept and design, right through to painting the walls and grouting the tiles, every step has been meticulously planned out with the children in mind. On top of all of that, we have been working with our partners on ensuring that the space meets their needs. I’m proud to say that we’ve accomplished just that. Now, for example, if a child is having a forensic interview, and their parent or guardian needs support as well, they can get what they need all in one building.
The children we see have already been through unimaginable things, often at the hands of people they’re meant to trust. Our job is not only to take a statement, and connect families to other resources, but also to make our young clients feel as comfortable as possible. No child wants to discuss their trauma if they’re scared, uncomfortable, nervous, or intimidated. The space we bring them into needs to help them feel at ease, and we believe that is exactly what we have accomplished at the Sheldon Kennedy Centre of Excellence.
This has been our journey and our mission. Back in February, we announced our building campaign with a goal of raising $12 Million dollars. I am proud to tell you today that we are only $1.2 Million away from our $12 Million dollar fundraising goal! We have just 10% left to go in this campaign. Every dollar on top of that goal that we raise will help us pay for this building even faster, which means we can focus more of resources towards our services and creating new awareness and educational resources.
So this is what I’m asking you today; Please help us get over the finish line. Any donation today, even $10, will go a long way to helping those impacted by a form of child abuse. There are other ways to support us as well, including sharing this with your friends and family, or following us on social media and engaging with us there. It has taken a community to get us here, and it will take a community to take this to the end.

Together we can build the future so that every child can have a bright one! 
Please Donate Today
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The Central Alberta Child Advocacy Centre is a not for profit organization rooted in the protection and recovery of today’s most innocent and vulnerable – our children. The Centre is comprised of a collective that is driven by the courage to support children, youth, and their families affected by abuse, enabling them to build enduring strength and overcome adversity. We work in a collaborative partnership with the Central Region Children's Services, Alberta Health Services, Alberta Justice, Alberta Education, the Central Alberta Sexual Assault Support Centre and the RCMP. Together we harness our collective courage to provide children with supported recovery. It takes courage and bravery for a child to share their story of abuse, for families to bring their children forward, to believe, to listen without judgement, and to seek justice. Supporting the Central Alberta Child Advocacy Centre today is an investment in the promise and possibility of a healthy future for our children and our community.

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Support local healthcare while winning amazing prizes!

Published on March 26, 2025

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When you purchase tickets for Red Deer Hospital Lottery and Mega Bucks 50, you do more than just play—you become part of something bigger. You help bridge the gap between what government funding provides and what your hospital truly needs to deliver exceptional care.


Your support helps fund state-of-the-art equipment that doctors and nurses need right now to care for patients across Central Alberta. While plans for the hospital expansion move forward, healthcare doesn’t wait. Patients in our community need access to life-saving technology today, and your generosity makes that possible. 


This year’s lottery will fund essential new and replacement equipment, ensuring your hospital can continue to serve the 500,000 people who rely on it. When you purchase your ticket, you’re investing in innovation, excellence, and a healthier future for Central Alberta. 
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Community

SPARC Caring Adult Nominations now open!

Published on March 24, 2025

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Check out this powerful video, “Be a Mr. Jensen,” shared by Andy Jacks. It highlights the impact of seeing youth as solutions, not problems. Mr. Jensen’s patience and focus on strengths gave this child hope and success.

👉 Be a Mr. Jensen: https://buff.ly/8Z9dOxf

Do you know a Mr. Jensen? Nominate a caring adult in your child’s life who embodies the spirit of Mr. Jensen. Whether it’s a coach, teacher, mentor, or someone special, share how they contribute to youth development. 👉 Nominate Here: https://buff.ly/tJsuJej

Nominate someone who makes a positive impact in the lives of children and youth. Every child has a gift – let’s celebrate the caring adults who help them shine! SPARC Red Deer will recognize the first 50 nominees. 💖🎉 #CaringAdults #BeAMrJensen #SeePotentialNotProblems #SPARCRedDeer

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