Bruce Dowbiggin
When Analytics Fail Is It Time To Call In Legends?
It seemed only a short while ago that the trend in NHL management was going to toward analytics and new-age concepts of building a Stanley Cup winner. The poster boy for this movement was Kyle Dubas, hired by the Maple Leafs at age 32 to be their general manager. The idea was to take a more empirical approach to winning, eschewing the old sweats of the past.
Dubas, who’d been a GM in the OHL with Sault Ste Marie, represented the ascent of using analytics to determine what makes a team click. It also was a concession to the complications of salary-cap management, the byzantine art of juggling egos and eight-year contracts. It was believed that individuals schooled on that side of the business would be best for the new challenges.
Dubas was not alone in promoting something other than the old “try harder” school of management. Every team made a concession small or large to the new orthodoxy. Needless to say the hockey establishment saw this as a threat to their hegemony in the sport. (Using the term analytics can get you tossed out of a few hockey bars.) Dubas’s firing does not mark the failure of analytics.
Even as they bend a knee to the digital ways of doing business, NHL owners still are fans of the game. Yes, they want the perks in winning. But they also love to hang around the legends of their franchise, guys they grew up idolizing. So when fans get restless, NHL owners often turn to the legendary players of the franchise to take the heat off them.
A classic example covered in our 2015 book Ice Storm was how the hapless Vancouver Canucks, winners of zero Stanley Cups since 1969, pivoted from progressive GM Mike Gillis, who’d taken the team to within a game of the Cup in 2011. When the club failed to advance past the first round in 2012/ 2013, however, owner Francesco Aquilini began taking heat in the market.

A tangled trade controversy with goalie Roberto Longo only exacerbated the tension. When forcing Gillis to hire firebrand coach John Tortorella failed to improve the club’s fortunes, Aquilini handed the GM post to franchise legend Trevor Linden, who had no managerial experience. Since sacking Gillis, the Canucks have failed to make the postseason seven times in nine seasons.
A similar situation has emerged in Calgary where the team canned GM Brad Treliving (who immediately replaced Dubas in Toronto) after missing the playoffs in 2022-23. When given an ultimatum between Treliving and hard-ass coach Darryl Sutter, principal owner Murray Edwards opted to keep Sutter, who had two years left on his contract. When that brainwave went over like a lead balloon in the fan base, the Flames pivoted to hiring Craig Conroy, fan favourite and (here’s a hint) a guy already under contract with the Flames.
The GM shuffle either indicated loyalty to a Flames employee or the fact that Calgary has become a toxic job site in the NHL due to the meddling of its principal owner who flips quarters like manhole covers. Sensing Conroy alone might not be able to placate the base, Flames legend Jarome Iginla was brought in as a special assistant to put a nice face on the floundering Flames.
The genial Iginla has no managerial experience, and new rookie coach Ryan Huska is not going to enjoy Iginla breathing over his shoulder— no matter how pleasant a guy the Hall of Fame is. But if this uncomfortable management structure buys peace for the owner (who principally lives in Switzerland these days) then it will be seen as a success in the owners’ box.

CALGARY, CANADA – MARCH 3: Jarome Iginla #12 of the Calgary Flames jumps over the boards to start his shift during their NHL game against the Vancouver Canucks at the Scotiabank Saddledome on March 3, 2013 in Calgary, Alberta, Canada. (Photo by Tom Szczerbowski/Getty Images)
Making the Calgary situation more perilous, the other owners are aging, no one locally is a natural candidate to spend the billion dollars it takes to run an NHL club, and the Flames new arena is still, at best, three or four years away. Good luck. So they’re hiring at discount prices.
Calgary is hardly alone. In Philadelphia, Flyers hero Daniel Briere has been handed the job of resurrecting the proud franchise. The Flyers have missed the playoffs the last three seasons, and so Briere has carte blanche (for now) to blow things up in Philly. He’s got two first-round picks at the moment and has done a three-team trade. So he’s been active. Adding ex-Flyer legend John LeClair is another attempt to placate fans.
Briere says, “We’re going to try to make things happen”. But the question is, how long will the faithful remember Briere the Hero when the current team is a mess on the ice? Former heroes don’t like their reputations tarnished by making the wrong moves.
Mike Grier is another former fan favourite, this time in San Jose, where he took over the GM job from longtime stalwart Doug Wilson. Grier hired his old college buddy David Quinn to coach the toothless Sharks, but you know his stale date is coming soon if San Jose doesn’t get moving fast. Ditto for former-stars-turned GMs Chris Drury (New York Rangers) and Rob Blake (L.A. Kings).
Joe Sakic is one legend-turned-general-manager who did succeed, taking over the Colorado Avalanche is 2014 and helping to guide them to a Stanley Cup in 2022. Sakic was aided by taking over the Avs at their lowest point, which earned them superstars like Nathan McKinnon and Cale Makar in the draft. He won the GM of the year in 2022 and has now moved out of the GM chair.
Red Wings legend and current GM Steve Yzerman is unique, having built the Tampa Bay Lightning into Stanley Cup winners before returning to Detroit to resuscitate the pitiful Red Wings, who’ve gone from model NHL franchise between 1990-2017 to seven straight playoff misses since. It would take something monumental for the Detroit fanbase to turn on Yzerman, but there is an expectation that he needs success— soon.

So analytics may not have conquered the NHL as yet, but summoning team legends still has its fans in owners desperate to have someone else to blame.
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Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. Inexact Science: The Six Most Compelling Draft Years In NHL History, his new book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via http://brucedowbigginbooks.ca/book-personalaccount.aspx
Bruce Dowbiggin
A Story So Good Not Even The Elbows Up Crew Could Ruin It
The tipoff came when the proud Canadian comic who couldn’t be bothered to still live here reprised Elbows Up. It was going to be Mark Carney’s dream come true, the perfect distraction from him apologizing to Orange Man Bad for Doug Ford’s commercial. A team from his political base claiming national status so he could whip up O Canada/ Hate Trump while he tries to sign a trade deal, any deal, with the U.S.
The Globe & Mail, once a serious newspaper, fell in line. “The Blue Jays aren’t just playing for themselves. Because of Trump they’re playing for all of Canada.” Corporate Canada, like Jays “proud owners” at Rogers, threw the Canadian flag into every commercial running. You’d have thought Melanie Joly was batting cleanup.
Never mind there are no Canadians playing for Toronto (Vlad Guerrero was born in Montreal but identifies as Dominican) or that the Dodgers first baseman actually plays for Team Canada. Or that Canadian anthem singers at the games whined about reconciliation while changing the lyrics of O Canada. All they needed to seal the deal was one measly win in Game 7 and a snap federal election was a shoo-in.
As blogger/ writer Jonathan Kay has observed, “I absolutely love that the Canadian media has gone from “Here’s why so-called Canada is a colonial settler genocide state” to “here is the correct way to be a proud Canadian nationalist” in like 15 minutes.”

The fans in attendance in Toronto and via television tuned it all out. In game 7, Toronto went up 3-0 on a homer by Bo Bichette, who already has one foot out the door headed to free agency. It was strictly ballroom for the Boomer Zoomers in the stands and watching on TV. Sure, Turtle Island may put in a land claim at any moment on the “ancestral home” occupied by the Roger Centre. Party on.
Till it ended sadly past midnight in lame jokes when L.A.’s catcher homered in the eleventh inning. “What did @Dodgers Will Smith say to @BlueJays pitcher Shane Bieber? SLAP!” Game. Set. Match.
The party rally over, the Dodgers— who hit just .203 in the Series— celebrated on the infield while Jays fans sat in stunned silence contemplating 12 hits, 10 men left on base and 3 for 14 with runners in scoring position. Remarkable the Jays didn’t win.
The contrast with the 1992-93 experience couldn’t be more stark. But baseball fans not dragging all the political baggage shouldn’t lose sight of the rags-to-riches season on the field. Here was our tepid assessment of the team’s chances in March. “While it’s true that the sun can’t shine on the same team every day, Jays fans believe it would be nice if the great orb would find their club as it did back in the 1992/93 World Series days. Instead of the reflected glory of past stars winning for other teams. Patience is thin. And time is ticking.”
After that was written the Jays did give Vlad Guerrero his 14-year, $500 million deal, locking up their star for his baseball life. But if that was supposed to inspire the team it was a loser. By May 8 they were 16-20. Then they hovered near .500 till the start of June. When we remarked, “Even the Jays’ paid broadcast team was having a tough time putting a happy face on ever catching the Yankees for first.
In desperation manager John Schneider began giving at-bats to prospects like Addison Barger and Jonatan Clase. Journeymen like Nathan Lukes, Ernie Clement and Davis Schneider also thrived in platoon situations.
Another journeyman Eric Lauer solidified the fourth starter spot while Max Scherzer convalesced. In the bullpen unheralded lefties Brendan Little and Mason Fluharty gave Schneider valuable late-game innings. Catcher Alejandro Kirk, handed a new contract, gave the pitching staff a reliable asset.”
Then came the hinge point. In late June/ early July the battered Blue Jays went on a wholly unexpected tear. They won 19 of 24 games, ending with taking three games from MLB’s best team, the Tigers, in Detroit. They didn’t just beat opponents, they pounded them.

Still, management was cautious at the trade deadline in July. They picked up useful bullpen arms in Seranthony Dominguez and Tommy Nance. They rolled the dice on former Cy Young winner Shane Bieber who hadn’t pitched in two seasons. And they picked up versatile Ty France.
But nothing earth-shattering. By August the Jays had earned a 91.9 percent chance of making the postseason, a five percent chance of winning the World Series. But Mr. Carney was not adopting them just yet as the Jays staggered through September. Guerrero didn’t get an extra base hit from Sept. 7- 20. They were playing without, arguably, their best player in Bichette.
Their pitching staff was in tatters with Chris Bassitt gone to the injured list, José Berrios banned to the bullpen, Max Scherzer strafed for seven runs in one start, Jeff Hoffman blowing leads like he blows his nose. All Star catcher Kirk, OFs Addison Barger and Daulton Varsho went cold at the same time.
But the Jays pieced together enough offence centered on George Springer and spare parts like Ernie Clement to keep the wheels on. Bieber, the former Cy Young winner, was a life saver. And as Detroit completed the worst choke in MLB history, Toronto was able to grab home field advantage in the playoffs.
That was when Team Toronto became Carney’s Team Canada, a rallying point for his base as he floundered on the world stage. It’s hard enough to buy into the Team Canada pitch with a Canadian NHL team where at least half the players are Canadian. The Jays don’t even have a surefire domestic prospect in their system at the moment. (They had Toronto’s Rob Butler on the 1992-93 Series winners).
The Laurentian elites were undeterred. According to the G&M, the surrogate Jays were the happy face of their federalism. And for a dizzy month they delivered for both baseball fans and the PMO. For good measure the World Series records fell like autumn leaves, culminating in the final weekend in Toronto. When the dreaded Dodgers squeezed out the wins they needed.
L.A. Times reporter Dylan Hernandez rubbed it in. “It’s amazing how the city of Toronto just keeps producing one loser after another. They’re like San Diego north. I did have to give one last parting shot to my friends up north, because they’re not coming back here anytime soon.”
But Jayson Stark of The Athletic was more sympathetic. “How can you tell when you’ve just been part of the greatest World Series game of your lifetime? Or maybe we should make that anybody’s lifetime? Do you have to wait for a panel of historians to rule on it? Or do you just look into the eyes of your teammates and recognize that you all know it when you see it, when you live it, when you play in it?”
We are with Stark and all baseball fans who resented the first nighters, red-carpet snobs and jock-sniffing politicians horning in on the fun of baseball. It was a time to remember that will linger long after the Elbows Up crew leave us. For now, go Oilers, Habs, Senators, Jets, Canucks, Flames and (gasp) Oilers.
Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.
Bruce Dowbiggin
Get Ready: Your House May Not Be Yours Much Longer
As political scientist Philip Kaufman explains, “If you keep saying you are on stolen land, don’t be surprised when judges give it away to the natives you said you stole it from.”
“At Dodger Stadium on Monday night, singer JP Saxe re-wrote the lyrics of O Canada. The Toronto pop singer swapped the official “our home and native land” for “our home on native land.”
All things considered the land acknowledgement by Saxe (born Jonathan Percy Starker) is pretty tame stuff in today’s climate where some Canadians are suddenly learning they may not own their homes. But like Justin Trudeau washing “genocidal” Canadian laundry at the UN Saxe’s stunt at the Series is just another sign that Canada’s clever folk remain all-in on humiliating themselves in front of the world over reconciliation.
The latest acknowledgements go beyond an off-key pop singer toying with a song lyric. Just ask citizens of Richmond, B.C. which has sent a letter to residents warning that their property may not belong to them. This after a B.C. Supreme Court judge ruled the Vancouver Island First Nation have won back fishing rights and title for part of the land its ancestors used as a summer home in British Columbia’s Lower Mainland— despite opposition by two other Indigenous communities.
The gormless BC NDP government, which brought on the crisis by refusing to legally challenge native demands in the Blueberry River dispute, says it’s monitoring the Richmond file, admitting “owning private property with clear title is key to borrowing for a mortgage, economic certainty, and the real estate market.” But no promises, folks.
Naturally the locals are not amused. One Richmond property owner, who says he’s owned and paid taxes on his home since 1975, has been told by his lender they won’t be renewing his mortgage after First Nations land claim.

The Eby government settlement— called by Bruce Pardy “an existential threat to the future of his own province”— is part of a wave of claims both written and oral gaining momentum across the nation. As we wrote in August, “Among those properties in question is the Vancouver International Airport in Richmond, B.C.. How slick is that? A Carney government that ran on protecting Boomers’ primary residence cashboxes has now managed to put the entire notion of fee simple home ownership at risk.
As blogger Liam Harlow writes, “Indigenous people will now have an unprecedented, parallel title to private property in that area, a legal first of its kind in a court declaration. This title is declared a ‘prior and senior right to land,’ implying a stronger claim, with the court fundamentally asking “what remains of fee simple title after Aboriginal title is recognized in the same lands?”
It doesn’t stop there. Under UNDRIP (United Nations Declaration on the Rights of Indigenous Peoples) the UN will hold any properties acquired “in trust” for all “aboriginals” as they bicker among themselves for supremacy. Whether Canada’s natives will actually get the land, they will have served as a convenient vehicle for the progressive Left to expand its jurisdiction.
The glass half full on reconciliation holds that Canada’s politicians negotiate a fee with the new native owners to stay on these properties. (Good luck getting a mortgage with the Haida Gwai as co-owners on title.) The glass half empty is your equity goes bye-bye. The decision shocked many earnest Elbows Up types who had no idea their elected governments had fumbled the ball this way.

This is the culmination of decades of federal Liberal acquiescence on the Indigenous file, incompetence highlighted by Trudeau’s pandering visit to a graveyard that contained no alleged murdered babies. Or his refusal to re-open the main rail lines in 2020 when natives blocked the CP tracks.”
Citizens losing their homes in legal disputes should lead every newscast in the nation. Good luck sparking debate on these onrushing crises. As members of the B.C. legislature discovered when they were fired by their party for articulating a few inconvenient facts on reconciliation. The paid-off media, meanwhile, are too obsessed with Trudeau dating celebrity Katy Perry.
The reconciliation fatwa imposed by the Canadian Left powers the ludicrous ongoing spectacle over the Rez School graves. Based on verbal tradition alone, the prime minister of Canada staged pictures with teddy bears when there has never been a murder charge or a family searching for a dead child ever registered in Canada.
Multi-million dollar payouts by the Canadian government to investigate graves produced no evidence of any bodies— mostly because no effort was made. Evidence shows that children in Rez schools might have had a lower mortality rate from TB than those children in their residences. Or even in the general public.
Anyone challenging this reconciliation orthodoxy is fired from teaching positions, expelled from mainline political parties and banned from polite society. No one in Laurentian media seems willing to touch the hot skillet. No wonder polling in 2024 showed 60 percent of Canadians still believe the genocide claim.
Using this blank cheque indigenous radicals demanded land acknowledgements before meetings, political rallies and sports events. To which Woke Canada has caved. A bill in the BC legislature to ban acknowledgements “that deny the sovereignty of the Crown within British Columbia or that attribute collective guilt to individuals based on race, ancestry or the actions of Canadian historical figures” was quashed (88 of 93 MLAs voting no) The MLA behind the bill, Dallas Brodie, was instructed by a fellow PC MLA to get on the “right side of history.”
Meanwhile activists are in classrooms repeating the sanctity of land acknowledgements, ignoring that these lands had turned over many times in tribal warfare. To take just one example, the Comanche used the horse to go from a Canadian tribe to conquering multiple tribes and civilizations across the continent, stealing land and enslaving women and children. But new history mandates that it was their “ancestral” land. The pattern is repeated across North America.
Canadian liberals shrug at this as all just words and theatre. But as political scientist Philip Kaufman explains, “If you keep saying you are on stolen land, don’t be surprised when judges give it away to the natives you said you stole it from.” The BC NDP government’s guilt trip is now producing land claims across the country with warning home owners that, guess what, you may not own your home, either. Like this aboriginal challenge over lands in western Quebec.
There may be better ways to inspire radicalism among normally placid Canadians than kicking people out of homes they’ve bought, but for the moment we can’t think of any. And that’s nothing to sing about.
Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.
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