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How to Promote a Crypto Casino?

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Is your Online Casino not getting the reach that you expected after offering the Crypto payment option? Are you tired of searching for the ultimate guide on how to promote a crypto casino?

If your answer is YES, then you have come to the right platform where I will let you know how you can promote your crypto casino with ease!

A report released by Global Market Insights Inc. suggests that by 2026, the online gambling market will grow up to $160 billion and even exceed it.

Two years back, when the Covid – 19, pandemic outbreak struck all over the globe, physical casinos were shut down. That led to a birth of a new world, i.e., digitalization. Hence, Casinos worldwide launched online platforms. To avoid money laundering and working under some local and international laws, some started accepting transactions in crypto.

Using crypto in gambling helped casinos function more smoothly without any governing body as crypto are decentralized and is one of the most secure payment modes where anonymity is maintained.

10 Proven Ways to Promote a Crypto Casino in 2022

If you are an owner of an online casino accepting Crypto payments and you’re looking to get a boost, consider trying these brilliant strategies to promote a Crypto Casino with less investment!

1) Start with a Responsive Website

First, you must have a licensed gambling website and trustworthy games on it along with a marketing strategy to attract clients. Your website must catch the attention of the customer with all the details required and must run smoothly on every device with clarity.

An automated email system must be there which will update the customers about your services along with bonuses and promotions.

Lastly, your website must be user-friendly and responsive with all the credentials.

2) Nurture Your Customers with Regular Blog Upload

Some customers want to try making their transactions for online gaming through Crypto Currencies, but they don’t due to the trust factor. So, if you are regularly updating a blog based on Crypto Casino and your website features, then this will also help to gain the trust of the client and promote your crypto casino.

3) SEO (Search Engine Optimization) – Always Needed

If promotion is your goal, then you must keep optimization in mind. Your website must be optimized properly with keywords so when clients search for Casinos accepting crypto payments, your website will be displayed.

4) Make Your Branding Viral in Crypto Casino Market

You must be aware of the Crypto Casino Market, where as much as your brand is reachable, your number of clients increases. You can also start a discussion about Bitcoin gambling on social profiles, blogs, and other places to let the users remember your brand. That’s what the guys from joker123.co.com do. You can check their activities on the web to adjust your marketing strategy.

5) Run Display Campaigns to Reach Mass Gamers

You may already be aware of SEM (Search Engine Marketing), which promotes products and services to audiences on various websites. You can use Google ads and Bing, where your project will be promoted to customers where Google and Bing will display your casino business to help you reach mass gamers. If you are going for a paid advertisement to promote your crypto Casino, then you must keep in mind that your casino’s ad is not violating any advertisement policy.

6) Tie-Up with Twitch Influencers

Twitch is a popular game streaming platform where influencers can promote your project. The goal here is to attract some Twitch influencers and get a deal done to promote your crypto casino in exchange for money or other rewards.

7) Sponsor Famous Casino YouTube Channels

There are lots of YouTubers who provide informative content but need a supportive hand to finance their team. You can sponsor the popular YouTubers having a large number of subscribers. This way, they can happily recommend your online crypto casino in exchange for financial support.

To approach YouTube influencers, you have to search for YouTubers who have the best reach, enough trust flow on their channel, likes, and views on the videos they made earlier. This research will assure you of reaching mass customers to increase traffic to your Crypto Casino.

8) Offer Referral Bonus through Affiliate Networks

Several affiliate networks work to promote casinos or gambling sites. You can get associated with them, and if the clients come through their references, you can provide them with a referral bonus which will also boost the client visit to your virtual Casino.

9) Be active on Like-Minded Social Media Groups

You must join the social media groups based on Cryptos and Cryptos Casino, where you can post information related to your Casino offers. You can even discuss the use of cryptos as a payment method in Cassinos. In this way, you will get to connect directly to clients who are interested in gambling and adopting Crypto for making anonymous transactions over the internet.

10) Promote Your Casino on Crypto Advertising Platforms

First of all, you can connect with most Crypto and Gambling sites and buy banner ad positions for displaying your brand. Additionally, several independent networks are there, like Cointraffic, Coingecko, Coinmarketcap, live bitcoin, and so on. They provide platforms for your ad spaces where you can fix a deal to display your casino business.

Conclusion

These are the top proven methods of how to promote crypto casinos online. After applying these strategies, you will surely see a boost in your overall crypto casino revenue. But what else do you need to keep in mind?

You must have a very responsive website where customers can easily navigate without any obstacles. Also, prepare a perfect marketing strategy and keep changing and adapting based on the demand of the casino industry.

Todayville Content Team works with a wide variety of clients to develop compelling content solutions. Our experienced team develops strategic campaigns that use video and storytelling, digital advertising and social media to help our clients position and distinguish themselves in the market.

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Casino market in Canada grows in 2023 as more states consider legalization of igaming

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The year 2023 marked a significant turning point for the Canadian casino industry. Ontario, the country’s most populous province, took a bold step by legalizing and regulating online gambling within its borders. This decision, met with anticipation by both the public and gambling operators, has demonstrably revitalized Ontario’s casino market and sparked discussions about similar moves across Canada.

Prior to 2023, online gambling in Canada existed in a legal grey area. While federal law prohibited the operation of online casinos by domestic entities, Canadians were free to access offshore websites that were offering various virtual slot machines, table games like blackjack or roulette and sports betting. This presented a challenge for regulators. Not only were they unable to capture tax revenue from this activity, but they also lacked control over consumer protection measures and responsible gambling initiatives.

Ontario’s decision to legalize online gambling addressed these concerns head-on. The province established a regulated online gaming market, allowing licensed operators to offer casino games, sports betting, and other forms of online gambling to residents. This move not only provided a safe and secure environment for players but also opened up a new avenue for tax generation.

The impact of Ontario’s online gambling legalization has been undeniable. Since its launch in April 2023, the market has experienced explosive growth. Gross gaming revenue (GGR) from online gambling platforms has surpassed initial projections, with analysts attributing this success to a combination of factors. Firstly, the convenience and accessibility of online gambling have attracted new customers who may not have frequented traditional brick-and-mortar casinos. Secondly, the variety and innovation offered by online platforms – with their extensive game libraries, live dealer experiences, and mobile compatibility – have proven highly appealing to existing gambling enthusiasts.

The economic benefits for Ontario have been substantial. Tax revenue generated from online gambling is already exceeding estimates, providing a significant boost to provincial coffers. These funds are being directed towards various government initiatives, from infrastructure development to social programs. This tangible financial success has not gone unnoticed by other provinces across Canada.

Several provinces, including British Columbia, Alberta, and Manitoba, are actively considering following Ontario’s lead and legalizing online gambling within their own jurisdictions. These provinces are closely monitoring Ontario’s experience, with a keen eye on the regulatory framework, tax revenue generation, and potential social impacts.

Proponents of online gambling legalization argue that the benefits extend beyond just tax revenue. A regulated market allows for stricter controls on advertising, responsible gambling measures, and player protection. Additionally, it fosters competition within the industry, potentially leading to better odds and a wider variety of games for consumers.

Opponents, however, raise concerns about potential increases in problem gambling rates and the social costs associated with it. They argue that the ease of access and anonymity offered by online platforms could exacerbate gambling addiction. Additionally, the potential for increased advertising and marketing associated with a legal online gambling market raises concerns about the normalization of gambling behavior.

Despite these concerns, the success of Ontario’s online gambling legalization has undoubtedly reignited the conversation across Canada. As other provinces weigh the potential benefits and drawbacks, it seems likely that online gambling will become a more prominent feature of the Canadian casino market in the near future. The key will be striking a balance between generating revenue, protecting consumers, and mitigating potential social harms. By learning from Ontario’s experience and implementing a robust regulatory framework, other provinces can pave the way for a safe, responsible, and prosperous online gambling market in Canada.

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Is the Anger Toward Fiat Currency Justified?

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Back in 2012, the Cato Institute published a paper titled The Coming Fiat Money Cataclysm and the Case for Gold. The libertarian think tank is hardly unique in its animosity toward the fiat currency system, nor was its 2012 paper wholly unique in its concepts and sentiments. It did, however, predict some of the issues we are trying to resolve today, notably inflation linked to the era of “cheap” money through low-interest rates.

Today, if you look at social media, particularly platforms like Reddit and Twitter/X, you’ll also find plenty of derisory posts about the fiat system. What’s more, we might argue, albeit unscientifically, that the backlash is growing. Some of this can be quantified. For example, there is some correlation between the rise of Bitcoin as hard money with a limited supply and
the criticism of the fiat currency system. However, some of it is not so easy to quantify, such as the animosity toward fiat currency being linked to wider dissatisfaction with the state.

But is any of it justifiable? The problem with answering that question is that there are both economic and sociological answers. The former is easier to frame, whereas the latter is not. Let’s start, though, by analyzing what we mean by fiat currency, which will help us understand its critics.

Fiat currency is effectively all money

Fiat currency is essentially money not backed by a physical commodity (gold or silver, for instance). It is, therefore, nearly all the money in existence in the world today. When you look at the trillions of dollars being traded in forex markets, it is fiat currency that’s being traded. The Canadian dollar used to be partially backed by gold, and some of its value is derived
from oil prices, but despite some arguments to the contrary, it remains a fiat currency.

So, why, then, should we criticize money? Well, it’s due to the fact that having no physical backing, such as a lump of gold or a barrel of oil, central banks and governments can print that money out of thin air. The charge against it is that printing new money creates more of it (naturally), and that eventually devalues it. You’ll often see anti-fiat accounts on Twitter/X
posting charts of how their currency’s purchasing power has declined or will decline over time. This is the economic argument against fiat currencies.

However, the argument loses merit when certain factors are pointed out. Yes, the Canadian dollars in your pocket lose purchasing power over time, and that’s why you can’t buy a house for the same price as your grandparents. Yet, you also will earn a lot more than your grandparents. If something used to cost a dollar and you earned ten per hour later costs five
dollars, yet you earn fifty per hour, there isn’t really a problem. Of course, that’s just the theory, and it does not always work that way in practice.

Wages keeping up with inflation

In Canada, for example, disposable personal income has tripled since 2001. It also increased in the last quarter of 2023 (the latest period for measurement). Have wages kept up with inflation? Not always; you might look at everything from the cost of a cup of coffee to your mortgage payments to consider that it hasn’t. But the problem is not fiat currency in and of itself. It is the balance between price rises and the amount of money you earn. From the period 2019-2022, average hourly wages grew 12.5% in Canada; CPI rose 10.1% in that time. There were accelerated periods of inflation, particularly in the aftermath of the pandemic, but on balance, wages kept up with inflation.

Now, none of this is meant to say that the fiat system is perfect, nor does it suggest that the government and central banks get it right on balancing the system. But broadly speaking, the antagonism toward fiat currency tends to be more sociological than economic. In short, people are angry at the system, not fiat currency itself. Those pushing the demise of fiat currency are often anti-establishment, at least ostensibly. They are interested in concepts like Bitcoin not only for financial reasons but also because it is not a creation of the state.

Their concerns do go into other areas, such as central bank digital currencies (CBDCs), and it leads them to see the fiat currency system as one of control. How valid are those concerns about CBDCs? We would be foolish to dismiss them, and there should be perhaps a sense of frustration that the mainstream media is broadly ignoring the threat. At the moment, the official line from Canada is that there are no plans for a CBDC – yet. However, and this is important – the BoC is apparently researching the “need” for one in the future.

What would that “need” be? Could it be the control of citizens’ finances? There is an all-too-scary suggestion that this could be the route that governments take, where fiat currency becomes less money and more like social credit. You drink or gamble too much? Well, the government will freeze the money in your account until you prove you are spending responsibly. If we go into a situation where fiat currency becomes a system of control, then inflation is the least of our worries.

For some, there is a sense of a tipping point on the horizon. We have this situation where governments are constantly printing money – and taking on huge amounts of debt – and we have the specter of CBDCs. You can, therefore, understand the allure of Bitcoin and other decentralized forms of currency, although those systems in themselves are not perfect. The
question, though, is whether we meet these challenges before the tipping point is reached?

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