From the Canadian Energy Centre

By Will Gibson

Investment in ‘value-added’ projects more than doubled to $4 billion in 2024

In the 1930s, economist Harold Innis coined the term “hewers of wood and drawers of water” to describe Canada’s reliance on harvesting natural resources and exporting them elsewhere to be refined into consumer products.

Almost a century later, ATB Financial chief economist Mark Parsons has highlighted a marked shift in that trend in Alberta’s energy industry, with more and more projects that upgrade raw hydrocarbons into finished products.

ATB estimates that investment in projects that generate so-called “value-added” products like refined petroleum, hydrogen, petrochemicals and biofuels more than doubled to reach $4 billion in 2024.

“Alberta is extracting more value from its natural resources,” Parsons said.

“It makes the provincial economy somewhat more resilient to boom and bust energy price cycles. It creates more construction and operating jobs in Alberta. It also provides a local market for Alberta’s energy and agriculture feedstock.”

The shift has occurred as Alberta’s economy adjusts to lower levels of investment in oil and gas extraction.

While overall “upstream” capital spending has been rising since 2022 — and oil production has never been higher — investment last year of about $35 billion is still dramatically less than the $63 billion spent in 2014.

Parsons pointed to Dow’s $11 billion Path2Zero project as the largest value-added project moving ahead in Alberta.

​​The project, which has support from the municipal, provincial and federal governments, will increase Dow’s production of polyethylene, the world’s most widely used plastic.

By capturing and storing carbon dioxide emissions and generating hydrogen on-site, the complex will be the world’s first ethylene cracker with net zero emissions from operations.

Other major value-added examples include Air Products’ $1.6 billion net zero hydrogen complex, and the associated $720 million renewable diesel facility owned by Imperial Oil. Both projects are slated for startup this year.

Parsons sees the shift to higher value products as positive for the province and Canada moving forward.

“Downstream energy industries tend to have relatively high levels of labour productivity and wages,” he said.

“A big part of Canada’s productivity problem is lagging business investment. These downstream investments, which build off existing resource strengths, provide one pathway to improving the country’s productivity performance.”

Heather Exner-Pirot, the Macdonald-Laurier Institute’s director of energy, natural resources and environment, sees opportunities for Canada to attract additional investment in this area.

“We are able to benefit from the mistakes of other regions. In Germany, their business model for creating value-added products such as petrochemicals relies on cheap feedstock and power, and they’ve lost that due to a combination of geopolitics and policy decisions,” she said.

“Canada and Alberta, in particular, have the opportunity to attract investment because they have stable and reliable feedstock with decades, if not centuries, of supply shielded from geopolitics.”

Exner-Pirot is also bullish about the increased market for low-carbon products.

“With our advantages, Canada should be doing more to attract companies and manufacturers that will produce more value-added products,” she said.

Like oil and gas extraction, value-added investments can help companies develop new technologies that can themselves be exported, said Shannon Joseph, chair of Energy for a Secure Future, an Ottawa-based coalition of Canadian business and community leaders.

“This investment creates new jobs and spinoffs because these plants require services and inputs. Investments such as Dow’s Path2Zero have a lot of multipliers. Success begets success,” Joseph said.

“Investment in innovation creates a foundation for long-term diversification of the economy.”

From the Canadian Energy Centre

By Gina Pappano

Next, we need a Great Exodus from net zero ideology

In 2021, all of Canada’s Big Five Banks – TD, CIBC, BMO, Scotiabank and RBC – signed onto the Glasgow Financial Alliance for Net Zero (GFANZ) and the Net Zero Banking Alliance (NZBA).

U.N.-sponsored and Mark Carney-led, GFANZ is a sector-wide umbrella coalition whose goal is to accelerate global decarbonization and the emergence of a worldwide net zero global economy.

But now, in the first month of 2025, four of Canada’s Big Five Banks – TD, CIBC, BMO and Scotiabank – have announced their decision to exit the NZBA.

This came on the heels of similar announcements by six of the biggest U.S. banks – Bank of America, Citigroup, Goldman Sachs, JP Morgan, Morgan Stanley and Wells Fargo as well as the investment firm BlackRock leaving the Asset Management subgroup of the GFANZ.

That group, the Net Zero Asset Managers Initiative, has now suspended operations altogether, and the GFANZ and all of its subgroups are falling like a house of cards.

At InvestNow, the not-for-profit that I lead, we’re considering these developments a victory and a vindication of our work.

In November of 2024, we submitted shareholder proposals to Canada’s Big Five banks asking them to leave both the NZBA and the GFANZ. As of this writing, all but one of them have done just that.

But this is only a partial victory.

When they signed on to the NZBA, the banks pledged to align their lending, investment and banking activities with decarbonization goals, including achieving net zero emissions by 2050. They pledged to focus on higher emitting sectors first and foremost. In practice, this means they would be setting their sights on Canada’s natural resource sector.

That’s because the net zero ideology motivating these groups requires the drastic reduction of oil and gas production and use over a comparatively short period of time.

That is a serious threat to Canada since we’ve been blessed with an abundance of natural resources. Hydrocarbon energy has become the backbone of our economy, and the war being waged against it has already made our lives harder and more expensive. Left unchecked, these difficulties will compound, with ruinous results.

In joining the NZBA, the Big Five Banks agreed to divest from oil and gas, eliminating projects and companies from the investment pool simply because of the sector they work in, as part of a long-term goal of totally decarbonizing the economy.

Presumably, having left the Alliance, those banks could now change course, increasing investment in and lending to oil and gas firms with an eye toward increasing the return on investment for their shareholders.

Except the banks have stressed that they have no intention of doing so. In the press releases and articles about leaving the NZBA, each bank emphasized that this move should not be interpreted as them abandoning net zero itself. All of these banks remain committed to aligning their activities with decarbonization, no matter the cost to Canada, the Canadian economy or the good of its citizens.

This means we still have work to do. While we applaud the banks for exiting the NZBA, we will continue to work to get them to leave behind the net zero ideology as well. Then, and only then, will we claim a full victory.

Gina Pappano is the former head of market intelligence at the Toronto Stock Exchange and TSX Venture Exchange and executive director of InvestNow , a non-profit dedicated to demonstrating that investing in Canada’s resource sectors helps Canada and the world. Join the movement and pass the InvestNow resolution at investnow.org.