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Agriculture

Watch: Viral video produced in Red Deer a finalist in 4 categories at Alberta’s top film awards!

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4 minute read

It just might be a breakthrough year for Nick Saik and Know Ideas Media.   Last summer Nick produced a short film called “Nut Milking Exposed” for his production company Know Ideas Media.   The short film was entertaining… VERY entertaining.  Nick set out to make a point that maybe certain liquids referred to as “milk” shouldn’t really be called milk.  But the script, the actor, the editing.. it was all so well done that the little video became a major viral success.

So far “Nut Milking Exposed” has been seen over 35 million times!  That’s right 35,000,000 and counting!

When Nick saw that viewers loved it, he entered “Nut Milking Exposed” in the 2019 Rosie Awards.  The Rosies are an annual award presentation by The Alberta Media Production Industries Association (AMPIA).  They are the top awards for the Alberta film making industry.  Nick entered four categories and is a finalist in every one of them!

Here are the categories where Nick went 4 for 4 as a finalist!The Rosies will be held on Saturday, April 27, 2019 at Edmonton’s Shaw Conference Centre (9797 Jasper Ave).

BEST DRAMATIC SHORT

A Memento of Life – Bonita Schoenleber, Producers – VonitaVon Pictures

Aeternitas – Gordie Haakstad & Chris Beauchamp, Producers, The Distillery Film Company

Nut Milking: Exposed – Nick Saik & Tyler Duffy, Producers, Know Ideas Media

Rivals – Derek Heisler, Producers, – H Studios

Sunday Morning, Coming Down- Christina Beamish, Chase Gardiner & Chevi Rabbit, Producers – Revolutionary Waltzes / CGCinematography / Telus StoryHive

The Suburbanight – Eva Colmers & Susie Moloney, Producers – No Problem Productions

 

BEST DIRECTOR  (DRAMA UNDER 30 MINUTES)

Derek Heisler – Rivals – H Studios

Gordie Haakstad – Aeternitas – The Distillery Film Company

John Cameron – Direct Energy – “New Moms” – META Productions

Justin Kueber – Black and Blue – Guerrilla Motion Pictures

Nick Saik –  Nut Milking: Exposed. – Know Ideas Media

Reamonn Joshee – A Memento of Life – VonitaVon Pictures

BEST PERFORMANCE BY AN ALBERTA ACTOR

Greg Lawson – Wynonna Earp – “I Fall to Pieces” – Seven24 Films

Mark Meer – Necessary Evil – “Soul Purpose”  – Group of Rogues

Samuel Duke – A Gentleman – DDG

Shaun Johnston – Heartland – “A Place to Call Home” – Seven24 Films

Sheldon Elter – Caution: May Contain Nuts – “Sexy Bigfoot Alien Chef” – Mosaic Entertainment

Tyler Duffy – Nut Milking: Exposed – Know Ideas Media

 

BEST EDITOR  (DRAMA UNDER 30 MINUTES)

Carey Komadina & Sarah Taylor – Caution: May Contain Nuts – “Sexy Bigfoot Alien Chef’ – Mosaic Entertainment

Nick Saik – Nut Milking: Exposed – Know Ideas Media

Nina Staum – SGI – “A Knock at the Door” – Bamboo Shoots

Sabir Alimzhan – Cruel – DDG

Sarah Taylor – The Suburbanight – No Problem Productions

Thomas Dudley – Vijitkul – “Golden Godess” – Leader Productions

 

OK.. if you haven’t seen this video before you’re likely dying to see it now.  If you have it’s always worth another look and another laugh.   35 million views can’t be wrong!

Todayville is proud to have partnered with Nick Saik and Know Ideas Media on a new platform focussed on agriculture.   Click here to see more of Nick’s work on Todayville Agriculture!

 

Agriculture

Is the Meat Industry Equipped to Handle a Pandemic?

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Is the Meat Industry Equipped to Handle a Pandemic?

The COVID-19 pandemic has disrupted industries across the world. One of the main sectors that’s concerning experts is the meat and agriculture industry. This concern intensifies in Western Canada since much of the land there is farmland. The imbalance of supply and demand is affecting present-day agricultural production. However, farmers and industry leaders are focused on what is still to come in the future.

From labour shortages to potential outbreaks during production, the future of the meat industry is unclear. The outcome will depend on several factors: government aid, the spread of the virus and COVID-19’s behaviour — which is often unpredictable. Ultimately, the present handling of the meat industry may impact its future and relationship with consumers.

Current Standing

The Government of Canada recently decided to assist farms across the country with federal funding. These farms rely on the production and exportation of meats like beef, pork and chicken to reach supply and demand needs. However, as the virus continues spreading, farmworkers need to maintain physical distance and increase sanitation practices. The government’s funding will compensate workers during this time.

For Canada, part of the stress on the industry comes from the exportation needs. While farmers need to meet country-wide demands, Canada is also an international exporter, especially for the United States.

While the industry is currently suffering from labour shortages, production remains relatively stable. Farmers are adapting to meet new supply and demand requirements. For instance, since restaurants are closing, demands for certain foods, like cheese, will decrease. As workers fall ill and farms need to enforce social distancing, though, production is slowing down.

The funding from Canada’s federal government is supposed to help workers, especially those who are newly arriving. Migrants from Mexico and the Caribbean make up a large portion of Canada’s agricultural workforce. However, whether this funding will be enough is yet to come to light. Additionally, ensuring the even distribution of that money to migrant workers is another issue.

The Industry’s Future

Many experts are focusing on the road ahead. While the current path is fluctuating, the future may hold a more dangerous outcome for the industry. If the virus continues spreading at its current rate, farms may see more issues than ever before.

One of the main factors is the labour shortage. Currently, Canada’s farming labour force is lacking. Production is slow, and workers don’t have the resources and help they need to meet demands. In the future, this could worsen as fewer employees are available. For instance, the poultry sector faces significant demands every day. Part of the process of raising chickens includes weeks of tending to them. If there aren’t enough people to do this job, consumers will see the availability of chicken drop.

The issue of perishables will also present itself. As meat processing must be quick, slower production means more goods will go to waste. Meeting supply and demand requires healthy workers to keep the chain going.

The other major factor that will affect the industry is the spread of the virus. That depends on how the Canadian government handles COVID-19 and how efficiently people practice social distancing. Federal funding will aid production, but if the virus remains present, it will continue spreading. If it reaches processing plants, contamination will become a more serious issue than it already is.

Next Steps

To increase resources and support for farmers and migrant workers, the government will need to provide more emergency funding. This step allows the agriculture industry to invest in more tools, sanitation products, financial support and benefits for all workers. Monitoring the spread of the virus is also crucial. If the government can properly track and isolate cases, COVID-19 will dwindle in its effects. Then, meat industry workers will not have to worry about contracting or spreading the coronavirus.

Canadian Federal Government Taking Measures to Reduce Impact of COVID-19 on Agriculture

 

 

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Agriculture

This will help you understand “Why We Fear The Food We Eat”

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Why We Fear The Food We Eat

Welcome to The Food Fear Series. Our intention with this series is that you will fear less, and enjoy more, the food you eat.

This first video tackles the way our brains sift through the dizzying array of messages we see in food marketing. Our brains have built-in shortcuts that help us navigate a complex world, but sometimes these mental shortcuts can cause problems too. Welcome to the world of heuristics and cognitive bias.

Why We Fear The Food We Eat

Welcome to The Food Fear Series. Our intention with this series is that you will fear less, and enjoy more, the food you eat. This first video tackles the way our brains sift through the dizzying array of messages we see in food marketing. Our brains have built-in shortcuts that help us navigate a complex world, but sometimes these mental shortcuts can cause problems too. Welcome to the world of heuristics and cognitive bias.The Food Fear Series is a collaboration between Know Ideas Media and Futurity Food, and is based on the work of Jack Bobo. Jack is an internationally recognized food futurist and speaker. He was named by Scientific American as one of the 100 most influential people in biotechnology. Jack does an excellent job of presenting complicated information in a way we can all understand, and the team at Know Ideas Media couldn't be happier to collaborating with Jack and Futurity Food. This video is based on the article Why We Fear The Food We Eat (Or, Why You Shouldn't Trust Your Brain), which is available here: https://futurityfood.com/2020/03/10/why-we-fear-the-food-we-eat/Also checkout Jack's website: https://futurityfood.com/Know Ideas Media is on Facebook and Twitter too! @Know Ideas Media

Posted by KNOW IDEAS MEDIA on Friday, April 17, 2020

The Food Fear Series is a collaboration between Know Ideas Media and Futurity Food, and is based on the work of Jack Bobo. Jack is an internationally recognized food futurist and speaker. He was named by Scientific American as one of the 100 most influential people in biotechnology. Jack does an excellent job of presenting complicated information in a way we can all understand, and the team at Know Ideas Media couldn’t be happier to collaborating with Jack and Futurity Food.

This video is based on the article Why We Fear The Food We Eat (Or, Why You Shouldn’t Trust Your Brain), which is available here: https://futurityfood.com/…/…/10/why-we-fear-the-food-we-eat/

Also checkout Jack’s website: https://futurityfood.com/

Know Ideas Media is on Facebook and Twitter too!
@Know Ideas Media

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