Bruce Dowbiggin
iPhone Now Collects Your Mental Health Data

From the Brownstone Institute
By
No data is 100% secure, and this is mental health data. Data that might be extremely embarrassing, career-damaging, or has the potential to disrupt family relationships. Remember, no one knows what new laws, regulations, or more might come to pass years from now.
True Story: The Health app built into iPhones is now collecting as much personal information on the mental health of each and every one of us as they can get a hold of.
Yet, a search on Google and Brave yielded no results on the dangers of sharing such information over the phone or the internet. Seriously, no single MSM has done an article on why such data sharing might be a bad idea?
To start, in sharing such data, you aren’t just sharing your information; iPhone knows exactly who your family members are. In many cases, those phones are connected via family plans.
iPhone mental health assessments not only ask questions about your mental health but can also infer the mental health status of family members, as demonstrated by the image publicly shared by phone on the benefits of a phone mental health assessment.

What could possibly go wrong?
Although the iPhone has historically been known to keep user data “safe,” this is not a given, and there have been hacks and data breaches over the years.
CrowdStrike happened – from just a simple coding error. In 2015, all of my confidential data given to the DoD and the FBI in order to get a security clearance was harvested by the Chinese government, when they hacked into the government’s “super-secret,” and “super-secure” government data storage site. In response, the government offered me a credit report and monitoring of my credit score for a year. Yeah – thanks.
The bottom line – no data is 100% secure, and this is mental health data. Data that might be extremely embarrassing, career-damaging, or has the potential to disrupt family relationships. Remember, no one knows what new laws, regulations, or more might come to pass years from now. This type of information should not be harvested and stored.
Stay Informed with Brownstone Institute. Sign up for updates.
Furthermore, trusting that Apple will never sell that data or pass it off to research groups is very naive. In fact, mental health data is already being mined.
Apple has partnered with various health organizations and academic institutions to conduct health-related studies, such as Harvard T.H. Chan School of Public Health, Brigham and Women’s Hospital, and the University of Michigan on various health studies. Apple also collaborates with the University of California, Los Angeles (UCLA) on a Digital Mental Health Study. This study likely utilizes data collected through Apple devices to investigate mental health patterns and outcomes. Trusting that the user identifiers have been completely stripped before that data is passed on is a risk that one takes when entering such information into an iPhone.

“Connect with resources.”
So how does Apple benefit? At this time, it appears that Apple is selling advertising of various mental health services by “connecting” services to people’s phones. Apple writes that “These assessments can help users determine their risk level, connect to resources available in their region, and create a PDF to share with their doctor.”
That might mean that if one presses the depressed button in the mental health assessment, Apple will place ads on the search engine for anti-depressants or physicians that prescribe them.
Why would that example be relevant, and which pharmaceutical companies might benefit?
iPhone has developed their mental health assessment with an “educational grant” from Pfizer!

Pfizer manufactures and sells Zoloft, Effexor, Pristiq, and Sinequan formulations. Together the sales revenue for these drugs is in the billions each year:
From 2015 to 2018, 13.2% of American adults reported taking antidepressant medication within the past 30 days, with sertraline (Zoloft) being one of the most common. Even off-patent, there were 39.2 million prescriptions filled with an annual sales revenue of 470 million.
Effexor XR is an antidepressant medication that was originally developed by Wyeth (now part of Pfizer). In 2010, when the first generic version of Effexor XR was introduced in the United States, the brand name product had annual sales of approximately $2.75 billion. By 2013, due to generic competition, Pfizer’s sales of Effexor XR dropped to $440 million.
According to IMS Health data, in 2016, Pristiq (desvenlafaxine) had annual sales of approximately $883 million in the United States, although sales appear to have fluctuated over the years.
The bottom line is that Pfizer is not supplying educational grants to develop mental health assessment software for Apple out of the “goodness of their heart.” Mental health inventions via medication are a big business, and these companies are looking to profit.
This is just one way that Apple is using surveillance capitalism by data mining mental health status and then selling access to that data to Big Pharma, Big Tech, physician and insurance companies, etc.
How this information, which once released or leaked, can never be returned with privacies intact, will be used in the future is unknown.
If the setting for sharing research on health conditions has not been deactivated, this information will go into a database somewhere. It is only Apple’s assurance that your identification has been stripped from the data. Further, your mental health information will be uploaded to the cloud and will be used as a behavioral future. To be shared, packaged, sold, used to influence your decision-making, etc.
I am wary of the highly profitable industry that has been built up around “mental disorders.” Over the years, the American Psychiatric Association and the fields of psychology and psychiatry have hurt individuals and families by both classifying diseases and disorders incorrectly and by developing treatments and therapies that were and are dangerous. Many are still in use. Here are a few examples:
- There are estimates that 50,000 lobotomies were performed in the United States, with most occurring between 1949 and 1952. In 1949, the Nobel Prize in Physiology or Medicine was awarded to António Egas Moniz for his development of the lobotomy procedure.
- Homosexuality was classified as a mental disorder in 1952 with the publication of the first Diagnostic and Statistical Manual of Mental Disorders (DSM-I) by the American Psychiatric Association (APA). It was listed under “sociopathic personality disturbance.” This classification remained in place until 1973.
- Selective Serotonin Reuptake Inhibitors (SSRIs) are a widely prescribed class of antidepressant medications. There is a link between SSRIs and increased risk of violent crime convictions, and other research has shown an increase in self-harm and aggression in children and adolescents taking SSRIs.
- The APA supports access to affirming and supportive treatment for “transgendered” children, including mental health services, puberty suppression and medical transition support.
- The APA believes that gender identity develops in early childhood, and some children may not identify with their assigned sex at birth.
- Asperger’s syndrome was merged into the broader category of autism spectrum disorder (ASD) in the DSM-5 in 2013. Since then, a large number of people have faced discrimination and barriers to entry into higher-paying positions. Children handed such a diagnosis also can suffer a lack of confidence in their ability to manage relationships effectively, which can easily carry on to adulthood.
These are just a few of the many, many ways the American Psychiatric Association and the fields of psychology and psychiatry have gotten things very wrong.
- A survey of more than 500 social and personality psychologists published in 2012 found that only 6 percent identified as conservative overall, implying that 94% were liberal or moderate.
- At a 2011 Society for Personality and Social Psychology annual meeting, when attendees were asked to identify their political views, only three hands out of about a thousand went up for “conservative” or on the right.
The liberal bias in psychology influences findings on conservative behaviors.
To bring this back to the use of software applications and the iPhone mental health app in particular, be aware that these software programs are being developed by people with a liberal bias and who will view the beliefs of conservatives negatively. What this means for future use of this data is unknown, but it can’t be good.
If you do choose to use the mental health applications, which mainstream media has nothing but praise for, be aware – there are alligators in those waters.
But sure that the data sharing mode, particularly giving data access to researchers is turned off. But even then, don’t be surprised if your phone begins planting messages about the benefits, SSRIs, or other anti-depressant drugs into your everyday searches. Or maybe your alcohol use or tobacco use data will be used to supply you with advertisements on the latest ways to reduce intake or how to find a good mental health facility. These messages may very well include neuro-linguistic programming methods and nudging, to push you into treatment modalities. But honestly, it is all for your “own good and for the benefit of your family.”

Now, the iPhone and the watch can be valuable tools. The EKG, blood oxygen, and heart rate monitoring are fantastic tools for those who suffer from cardiac disorders. I have found them to be extremely helpful.
My wife, Jill is often motivated by getting more walking steps each week via her iWatch tracker.
Just be aware that these programs can be invasive. Data is never 100% secure and it is being used. We just don’t know all the details.
Republished from the author’s Substack
Bruce Dowbiggin
The Game That Let Canadians Forgive The Liberals — Again

With the Americans winning the first game 3-1, a sense of panic crept over Canada as it headed to Game 2 in Boston. Losing a political battle with Trump was bad enough, but losing hockey bragging rights heading into a federal election was catastrophic for the Family Compact.
“It’s also more political than the (1972) Summit Series was, because Canada’s existence wasn’t on the line then, and it may be now. You’re damn right Canadians should boo the (U.S.) anthem.” Toronto Star columnist Bruce Arthur before Gm. 1 of USA/ Canada in The 4 Nations Cup.
The year 2025 is barely half over on Canada Day. There is much to go before we start assembling Best Of Lists for the year. But as Palestinian flags duel with the Maple Leaf for prominence on the 158th anniversary of Canada’s becoming a sovereign country it’s a fair guess that we will settle on Febuary 21 as the pivotal date of the year— and Canada’s destiny as well.
That was the date of Game 2 in the U.S./Canada rivalry at the Four Nations Tournament. Ostensibly created by the NHL to replace the moribund All Star format, the showdown of hockey nations in Boston became much more. Jolted by non-sports factors it became a pivotal moment in modern Canadian history.
Set against U.S. president Donald Trump’s bellicose talk of Canada as a U.S. state and the Mike Myers/ Mark Carney Elbows Up ad campaign, the gold-medal game evoked, for those of a certain age, memories of the famous 1972 Summit Series between Canada and the USSR. And somehow produced an unprecedented political reversal in Canadian elections.
As we wrote on Feb. 16 after Gm. 1 in Montreal, the Four Nations had been meant to be something far less incendiary. “Expecting a guys’ weekend like the concurrent NBA All Star game, the fraternal folks instead got a Pier Six brawl. It was the most stunning beginning to a game most could remember in 50 years. (Not least of all the rabid Canadian fanbase urging patriotism in the home of Quebec separation) Considering this Four Nations event was the NHL’s idea to replace the tame midseason All Star Game where players apologize for bumping into each other during a casual skate, the tumult as referees tried to start the game was shocking.
“Despite public calls for mutual respect, the sustained booing of the American national anthem and the Team Canada invocation by MMA legend Georges St. Pierre was answered by the Tkachuck brothers, Matthew and Brady, with a series of fights in the first nine seconds of the game. Three fights to be exact ,when former Canuck J.T. Miller squared up with Brandon Hagel. (All three U.S. players have either played on or now play for Canadian NHL teams.)
“Premeditated and nasty. To say nothing of the vicious mugging of Canada’s legend Sidney Crosby behind the U.S. net moments later by Charlie McEvoy.”
With the Americans winning the game 3-1 on Feb. 15, a sense of panic crept over Canada as it headed to Game 2 in Boston. Losing a political battle with Trump was bad enough, but losing hockey bragging rights heading into a federal election was catastrophic for the Family Compact. As we wrote in the aftermath, a slaughter was avoided.

“In the rematch for a title created just weeks before by the NHL the boys stuck to hockey. Anthem booing was restrained. Outside of an ill-advised appearance by Wayne Gretzky— now loathed for his Trump support— the emphasis was on skill. Playing largely without injured Matthew and Brady Tkachuk and McAvoy, the U.S. forced the game to OT where beleaguered goalie Craig Binnington held Canada in the game until Connor McDavid scored the game winner. “
The stunning turnaround in the series produced a similar turnaround in the Canadian federal election. Galvanized by Trump’s 51st State disrespect and exhilarated by the hockey team’s comeback, voters switched their votes in huge numbers to Carney, ignoring the abysmal record of the Liberals and their pathetic polling. From Pierre Poilievre having a 20-point lead in polls, hockey-besotted Canada flipped to award Carney a near-majority in the April 28 election.
The result stunned the Canadian political class and international critics who questioned how a single sporting event could have miraculously rescued the Liberals from themselves in such a short time.

While Canada soared because of the four Nations, a Canadian icon crashed to earth. “Perhaps the most public outcome was the now-demonization of Gretzky in Canada. Just as they had with Bobby Orr, another Canadian superstar living in America, Canadians wiped their hands of No. 99 over politics. Despite appeals from Orr, Don Cherry and others, the chance to make Gretzky a Trump proxy was too tempting.
We have been in several arguments on the subject among friends: Does Gretzky owe Canada something after carrying its hockey burden for so long? Could he have worn a Team Canada jersey? Shouldn’t he have made a statement that he backs Canada in its showdown with Trump? For now 99 is 0 in his homeland.”
Even now, months later, the events of late February have an air of disbelief around them, a shift so dramatic and so impactful on the nation that many still shake their heads. Sure, hockey wasn’t the device that blew up Canada’s politics. But it was the fuse that created a crater in the country.
Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.
Bruce Dowbiggin
Don & Rick: Canadian Icons, Mixed Messages, Lasting Impacts

“Well, Tim, this is our last show. . . . Thanks everybody for listening and toodaloo,” 91-year old Don Cherry allegedly on his final podcast episode.
Once upon a time in a public broadcaster far, far away there was an identity crisis. Who should we be as we enter the 21st century? We depend on government for our financing, but our audience relies on people who hate government.
At CBC that argument could be summed up by two figures on the TV network. Rick Mercer. Don Cherry. Both were brilliant communicators, masters of the craft of holding eyeballs. But they represented diametrically opposed audiences. Mercer was the glib political voice of This Hour Has 22 Minutes. Cherry was the bombastic voice of Hockey Night in Canada, as Canadian as the brown beer stubby.
Mercer was worshipped by the folks in the C suite and liberal media. With his searing walking shots he lanced egos and asked uncomfortable questions. He called out sacred cows. Yet there was never any doubt in CBC’s upper reaches about whose side he was on in the culture war at CBC. He was safe.
Cherry was the unpredictable occupant of Coach’s Corner, the bombastic voice of white anglo hockey culture. He was abrasive and unforgiving. His first-period rants beside his Topo Gigio Ron Maclean were must-watch for the demographic. They also, it seemed, constituted must watching for his critics.
[Confession: I was one of his critics, paid to be so. We tangled often over his act. He ripped me in the 2004 NHL playoffs, alleging I said he was insincere about kids with cancer. During the infamous 1987 World Junior brawl he said I was a coward who wouldn’t defend his own kids in a fight. etc. He sicced his bots on me. While I disagreed with much of what he said, I defended his right to say such things. My beef was mostly with HNIC which refused to allow any dissent to Cherry’s act on the show . It was a noisy one-note symphony.

Don was durable, holding his prime position for decades, putting himself above the title many Saturdays with headline material. In the sea of pearl clutchers at CBC he stood out. While the suits above recoiled at his Canadian Legion catechism, they also knew he was an asset they could play when they went for funding in Ottawa. “See, we have all sorts of political views on the network.”
When CBC lost its HNIC franchise to Sportsnet Cherry became someone else’s problem. Eventually the Woke folk at Rogers tired of telling him to knock off the politics and cultural stuff. He was let go in 2019 for saying what he’d always said. Maclean then put in the knife to save his own hide.
Mercer’s highly rated act continued unabated till 2018. One of his most popular gigs— the one most likely to appeal to posh Canadians— was talking to Americans about Canada. It was brilliant in its simplicity. Go to famous colleges and universities to plumb the depths of their Canadian knowledge. Likewise, buttonhole well-known American politicians.

The topics were many and ridiculous. Should Canada protect the famous location Joe Clark’s Hole? What should Canada do about its melting national igloo? Could they congratulate Jean Chretien on a rare political feat called a “Double Double” in which he received support from both sides of the Canadian parliament.
He asked Al Gore about Canada moving the capital city from Kingston, Ontario to Toronto (Gore thought it smart). He convinced tourists at Mount Rushmore that the mineral rights to the mountain had been sold to a Canadian firm that was getting ready to drill for oil in Lincoln’s forehead.
He asked Americans to condemn Canada’s practice of euthanizing senior citizens by setting them adrift on Northern ice floes. In a famous moment, future President George W. Bush failed to correct Mercer when he referred to Chrétien as “Jean Poutine”
Mercer always said he didn’t think Americans were ignorant. Eighty percent had the right responses and those never made it to air. For the rest it was just that they couldn’t resist an open mike and having a take on things they knew nothing about. He had affection for them.
For Canada’s Left, insecure in its northern faculty-lounge, that subtlety was lost. Mercer’s routines reinforced a smug anti-American attitude in the Liberals and NDP base. All they saw was a nation of nitwits. “Look, what bozos!” The orientation of the fashionistas turned away from the U.S. to supposed European sophistication and societal controls for climate, population growth and Covid. Hello, Mark Carney.
This bias was reinforced by the increasingly self-loathing voices on the cable news of the American Left. Every GOP figure from George W. Bush till Trump today became a comic character. Canadian lefties adored it. As we’ve written often the snide attitude allowed Canadians to ignore that Americans were protecting them for free and keeping them rich. And taking the overflow from Canadian’s prized healthcare system.
This arrogance culminated in the March election where the mere mention of Trump sent Canadians fleeing back to a Liberal administration that was moribund after a decade of incompetence. It has an echo in Toronto’s Hockey Hall of Fame again declining to award Cherry the Foster Hewitt award as a legendary TV journalist. Love him or hate him he’s earned it. It’s arguable whether the aging Cherry will even be around to be chosen next year.
For sure his political impact will resonate for long after he’s gone in the populist resurgence in western Canada and elsewhere. If only Rick Mercer were allowed back on CBC to cover it.
Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.
-
Crime2 days ago
National Health Care Fraud Takedown Results in 324 Defendants Charged in Connection with Over $14.6 Billion in Alleged Fraud
-
Health2 days ago
RFK Jr. Unloads Disturbing Vaccine Secrets on Tucker—And Surprises Everyone on Trump
-
Business1 day ago
Elon Musk slams Trump’s ‘Big Beautiful Bill,’ calls for new political party
-
Censorship Industrial Complex1 day ago
Global media alliance colluded with foreign nations to crush free speech in America: House report
-
International23 hours ago
CBS settles with Trump over doctored 60 Minutes Harris interview
-
Business15 hours ago
Latest shakedown attempt by Canada Post underscores need for privatization
-
Business15 hours ago
Why it’s time to repeal the oil tanker ban on B.C.’s north coast
-
Energy15 hours ago
If Canada Wants to be the World’s Energy Partner, We Need to Act Like It