Bruce Dowbiggin
Can Conned: Making Culture For Others
Is a television series shot in St. John’s about a police dog Canadian content?
Is a Hallmark romantic series shot in Toronto Canadian content?
Is Schitt’s Creek, starring top Canadian performers, Canadian content?
Is a Kevin Costner series shot in the Alberta foothills Canadian content?
For the purposes of attracting funding from federal, provincial and municipal governments they all qualify as Canadian content. Why? What distinguishes these popular entertainment vehicles as emblematic of the modern nation whose taxpayers fund the projects?
Look, we have no issue with Canada hosting a variety of profitable, popular film projects. We have family members who draw a paycheque from them. A healthy TV/ film/ theatre industry has much to recommend it.
Then why do we need to shroud it in the garb of Canadian culture? When it was Anne of Avonlea or even The Beachcombers there were recognizable Canadian themes and performers. Now, however, with the success of international marketing, Schitt’s Creek and Hallmark films are exemplars of a uni-culture, a smash-up of comedic tropes, romantic plots and cop shows that could come from anywhere.
Yes, they sell. But do they sell anything Canadian? (For these purposes Quebec has a unique argument for its distinctiveness.) Hardly. But that is not going to stop the gravy train of subsidies, grants and funds for Can Con. If Canadian culture is now like Canadian oil or Canadian cars— indistinguishable from any another— who’s to stop it? Not this federal government whose PM was pimped by the husband of CBC’s VP of English services in 2015.
Which brings us to the one exemplar whose entire raison d’être is reflecting the country. CBC. Yes, the Mother Corp, conceived in the flush of young nationhood, coming of age. Reaching from sea to sea-to-frozen-sea, the mandate of CBC is to reflect the fragile ribbon of a nation state hovering north of America. To get to the nooks and crannies no profit-based company would dare.
And for a long time CBC seemed to fit that mandate. CBC made shows that reflected the peculiarities of Canada. God knows no one else would do documentaries about ships passing through the St. Lawrence Seaway, the spring breakup in log-rolling season or lonely freight trains chugging through the Crowsnest Pass. It was earnest, dull. But it was Canada’s first marriage. These things happen.
But then Canada’s eye was caught by the sexy harlots of the entertainment industry in the 1960s. Like the love interests in Pierre Trudeau’s life, they were irresistible. Who had ever paid attention to Canada outside William Shatner as Captain Kirk? Suddenly Canada’s purveyors of culture dropped the first marriage and either headed south to hang with the cool kids or tried to make American-looking programming. Street Legal. DeGrassi Jr. High. DaVinci’s Inquest.
Gradually, CBC management began to see its real audience as a market like Hollywood or New York City, not Thunder Bay. It became obsessed with making saleable uni-culture entertainment. Often with Canadian actors and Canadian backdrops. But not so much that they would annoy Americans.
As the entertainment department morphed in the era of Trudeau the First, CBC clung to its news and current affairs departments as the tease when they went to Ottawa for funding. To be distinctive the news division recorded the boring bits of Canadian-ness. Our multi-party systems, our healthcare, our equalization schemes. We give you notwithstanding clauses. You give us millions. (Then billions.)
But then CBC was overtaken by an emerging private broadcast side and social media. There were others who could do election nights and November 11 memorials, sifting through the stuff that had always been CBC’s exclusive. By the time Trudeau the Second emerged, CBC television was a husk, a shell to be filled in as budgets allowed. Hell, they sold the Hockey Night in Canada brand to Rogers.
In this state, Skippy saw an opportunity. Many Canadians still had affection for CBC, long after they stopped watching it. Why not promote his globalist garbage and Woke insanities inside CBC? Shove aside trusted names and reputations? Pump the unions’ agendas? Disguise what had once been journalism with a veneer of government DEI policies?
Just for good measure, have the CBC executive director do her job while working from New York City. Oh, and cut the regional outlets to the bone.
Only problem is that people are finally noticing that CBC is now a state-sponsored outfit engaging in imitation journalism. Twitter supremo Elon Musk applied a state-funded tag to CBC’s account. (In response to CBC huffing and puffing, Musk reduced CBC government funding from 70 to 69 percent in the tag.) Unlike the Canadian-content racket— that makes money— it serves no purpose.
Now, Conservative leader Pierre Poilièvre has made it an article of faith to take a blade saw to the CBC budget, hacking as much as a billion from the operating funds. Let the private side have an open shot at filling the gap. Get CBC’s foot off the neck of social media and advertising.
Unsurprisingly, there are howls of protest from those who contend that CBC is still relevant. Columnist Sandy Garrasino sniped on Twitter, “Remember that Poilièvre would give his eye teeth to have the notorious liars at FOX reporting on Canada. He doesn’t hate bias at all. He hates real reporters.” Here’s Max Fawcett taking one for the team: “Pierre Poilièvre wants to destroy the CBC… Why? Because as recent polling shows, the less informed Canadians are, the more likely they are to support his party.”
Strongly worded memo to follow. Problem its that the time servers in Ottawa are the last to know it’s over. Two percent of the population considers CBC still relevant after stunts like shivving Wendy Mesley in public. Keep radio. Take a hammer to CBC.ca. Can the Can Con. Let the other guys have a chance.
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Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. Inexact Science: The Six Most Compelling Draft Years In NHL History, his new book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via http://brucedowbigginbooks.ca/book-personalaccount.aspx
Nine years after September 2, 2015 the image is still searing. A little Syrian boy in shorts and a t-shirt washed up on a Turkish beach after his father’s boat capsized during a panicked escape from the civil war in their country. If you had a shred of humanity you probably resolved to do something about it. You vowed to help these desperate people.
So you unwittingly elected radicals and social engineers to the highest offices in the nations, trusting that their honeyed words about Aylan Kurdi’s sacrifice would not go to waste. What you didn’t know is your tears for a tiny lad would be re-purposed by radicals into an immigrant culture washing over Western culture. Is it correlation or causation? At this point it doesn’t matter.
There are many factors at play, but you could do worse than look at that dead boy as Patient One in the fever gripping the elites of Canada, the U.S. and the EU. While you can argue about previous conditions in Syria and the Middle East, the photo is Day One in the obliteration of Western traditional society.
It certainly contributed to the downfall of PM Stephen Harper, who was holding his own in the 2015 federal election until the Syrian war spit out that desperate family, the family that was taken down by the waves. Looking to be taken seriously in his battle for PM, Justin Trudeau used the Syrian crisis to flail Harper’s cold-hearted approach to the refugees.
For a PM whose warmth was never a strong point, Trudeau’s exploitation of the drowned little boy hit with the Liberal’s burgeoning base of white suburban women (and men who want to sleep with them). As we wrote in September of 2015: “If the campaign has had a moment where blood pressure crested, even briefly, it was in the visceral reaction to the drowned Syrian boy. The heartbreaking photo provoked an authentically Canadian dismay and a completely disproportionate response to the gravity of his desperate personal quest.
Even flinty Post columnist Christie Blatchford was advocating open borders to assuage first-world guilt over the Syrian mess.” Before you could say Joe Biden/ Kamala Harris, the doors to Europe and North America were indiscriminately opened to penniless refugees, to the worst criminals the third world produces, to the most extreme Marxist revolutionaries, to climate-change fanatics. The pillars of western thought, built over two thousand years, are disintegrating as those immigrants (legal or otherwise) clog the streets with the politics and religions they supposedly left behind.
When a newly-elected Donald Trump sought in 2017 to limit immigration from nations with radical politics he was met with a banshee wail from MSNBC, CNN, the Washington Post and New York Times. Still smarting from Trump’s election they branded him a racist, a stain that follows him till today.
Making it doubly exasperating was the fact that these interlopers were not what the public had voted for. A succession of progressive politicians such as Barack Obama, Hillary Clinton, Trudeau and Jagmeet Singh repurposed a geopolitical tragedy, diluting the traditional population with immigrants who neither care for nor respect their adopted homes. (Hands up anyone who’s heard these demonstrators with a good word about Canada or the U.S.)
The impact of this seemingly virtuous immigration touches every corner of Western societies. Having open borders is misconstrued as being open minded. It was argued again in the U.S. vice presidential debate on Oct. 1 with Democrat Tim Walz and his CBS News allies bizarrely insisting that the newcomers haven’t made housing more expensive. GOP nominee J.D. Vance countered that the surge of buyers was a supply/ demand driver for home-price inflation. The fact this was even debatable underscores how deep the rot has become.
From housing to education to healthcare, the ballooning of Canada’s population from 35 million to 40 million ignores the reality that makes citizens feel like strangers in their own land. While the moribund Liberal/ NDP axis and their paid media still embrace the flood of illegal aliens, polls show that most Canadians agree with the CPC’s stand that the saturation point was surpassed a long time ago.
The impact was similar in Europe where the attempts to staunch the flow of refugees looking for a toehold in the generous EU turned into a raging flood. Anyone asking to slow down the process was accused of wanting more Aylan Kurdis. Landing on all manner of craft in southern Europe the refugees made their way north to the embrace of health benefits and income guarantees. By the end of the decade all the major cities in the EU were penetrated by ghettos of aliens seeking to recreate their previous Damascus home in Stockholm or Paris or Brussels.
The clash of cultures produced horrific results that those who’d invited the strangers into their homes were reluctant to admit. Stories of grooming white girls in Bradford, England, or attacking outsiders who wandered into Malmo, Sweden, were dismissed and, now, punished by new anti-hate legislation. Those who cared in 2015 are now finally realizing the impact of using Aylun Kurdi to satisfy their liberal guilt has been a disaster for their culture.
It is said that a week is a long time in politics. In this case a decade has been more than enough to bring Western Civilization to its knees.
Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. His new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.
There is an old joke that Canada has two seasons. Summer. And the months when the Toronto Maple Leafs lead the nightly Canadian sports networks. Perhaps it’s not that bad, but for those who don’t live in southern Ontario it often feels that way.
The reason, some said, for this Buds obsession was that both TSN and Rogers Sportsnet were part owners of the team through Maple Leaf Sports & Entertainment, a business giant created in 2011 when the warring telcos took equal percentage shares in MLSE (Larry Tanenebaum took the final 25 percent, now 20 percent after selling a share to The Ontario Municipal Employees Retirement System.)
At the time the merger of Bell (TSN) and Sportsnet (Rogers) was compared to Twitter and Facebook deciding to partner. Such was the rivalry that many predicted it wouldn’t last. But it did—if you don’t include Stanley Cups. Until this past week when it was announced that, if approved, Rogers will buy out Bell’s stake in MLSE, leaving it with 75 percent ownership. The process should close next year.
Rogers also has an option to buy out Tanenbaum next year, giving it complete control of the Leafs, Raptors, Argos (CFL), Toronto FC (MLS) and Toronto’s ScotiaBank Centre, among other baubles. (The new Toronto WNBA team is owned by Tannenbaum and several partners.)
Why the deal? Why now? Despite the huge national audience for the NHL, NBA and MLB, the component parts are said to be underperforming in a time when equity in sports franchises is soaring. Rogers’ national NHL TV contract is a significant drain on revenues. The Blue Jays’ flopping in the standings has left them a “stranded money-losing team” whose value isn’t fully reflected within Rogers. The Raptors are now also-rans.
Bell’s debt rating was downgraded to one notch above junk in August by Moody’s Investors Service. While not to the point of selling pencils there’s a thought that packaged as a group under one owner, the teams will now be more lucrative and, possibly, lead to an IPO in the future.
What does it mean for sports fans? For now, not much change. TSN is getting a 20-year agreement to get 50 percent of the regular-season Leafs and Raptors games. So it will have an NHL/ NBA presence until April. (It also has regional Montreal Canadiens rights.) TSN also has a strong NFL, tennis and golf presence. Rogers will have the existing property rights for the NHL playoffs as well as regional interests in Vancouver, Calgary, Edmonton and Ottawa. Plus its existing monopoly on the Blue Jays broadcasts.
Bell is reportedly interested in cutting its property inventory and concentrating on “5G, cloud and enterprise solutions”. TSN says it remains the prime media backer of the CFL, even though it no longer has an ownership position. Mediocre Toronto FC remain an add-on with a niche audience. As NHL national rights holder, Sportsnet (using CBC as a cutout) will still be the major outlet for postseason hockey. It’s also the exclusive home of the Blue Jays and the MLB postseason.
What does it mean in business terms? Despite the apparent cordiality of the deal, there is a fly in the ointment should digital companies such as Amazon, Prime, Apple, YouTube or Disney decide to bid on the primo national NHL broadcast rights packages. Already big leagues such as NFL, MLB and NBA have hived off packages to these outfits. Could they drive the price past Rogers’ comfort zone?
All this begs the question of what happens to the Raptors, Argos and Toronto FC which have fallen from their hip status of years prior. It’s well known that Rogers execs aren’t fond of Raptors president/ GM Masai Ujiri. Will they get the love in the C suite to bid on the top basketball contracts? Ditto Toronto FC, a pet project of Tanenbaum’s. It competes nationally with other Canadian teams. Will it have an ally in the front office?
If there is an ally it will have to be the peripatetic new CEO Keith Pelley who returns to Canada from running the European PGA Tour after stints running TSN, Rogers Sportsnet, the 2010 Winter Olympics and the Toronto Argos. Pelley knows all the broadcast and sports players firsthand from his prior gigs. He’s seen as an innovator but he also has good friends in the traditional sports leagues.
The one certainty is that cable and satellite packages will not decrease in price. Nor will ticket prices as pro sports continues to stretch the boundaries on how much people will pay for tickets (still a key revenue for NHL owners). And, for those wondering, the chances of leading newscasts with a Maple Leafs practice will be remain very strong for the future.
Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. His new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.
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